M6 Group, a powerful French plurimedia group offering a broad range of programmes, products and services, has today announced that it has selected Quortex to stream its radio services throughout the world, using the Quortex I/O SaaS offering. Alongside its strong standing in the TV and video industry, M6 is the leader in the French private radio industry, with its three radio stations: RTL, RTL2 and Funradio.
Quortex provides an end-to-end, turnkey service, from the mezzanine feed to the end-user, and delivers 55 radio station channels to millions of listeners, on any kind of device, compliant with HLS.
“Delivering these radio station channels in HLS allows us to reach more devices and more users, but also ensures a better protection and monetization of our streams.” said Valéry Gerfaud, Chief of Digital Innovation Technology, M6 Group. “We choose Quortex because its solution combines the peace of mind of a turnkey SaaS solution and a very deep integration within our existing ecosystem. M6 Group is the first mover in the French market regarding HLS, and we are looking forward to upcoming developments, such as the integration of dynamic ad insertion and content protection,”.
Quortex relies on a patented technological breakthrough, called the “Just-In-Time”, which offers an unprecedented level of resilience and allows the stream to be adapted on the fly in accordance with the user characteristics.
Marc Baillavoine, CEO of Quortex concluded: “Working with M6 Group is amazing. They are always investigating new ways of delivering their content, which aligns with our passion for innovation. The Quortex solution significantly improves the user experience and has great potential to attract new customers, while our Ad Insertion mechanisms also ensures a better monetization of the radio streams.”
