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How to market your business in a recession January 2009


In the first of a four part series, Peter Savage offers tips that will help you get customers buying from you, even in this economic downturn. This year we are going to look more on the bright side of life as last year was full of doom and gloom. So this is the start of a four part series about developing your business in a downturned market. I tho...

Submitted by Dennis Lennie
Published 01 April 2009

HD Camera Measurements Getting the most out of your camer...


Recap Part 1:In part 1 of this knowledge series we discussed the requirements for making correct white shading measurements in terms of the equipment used. Part 2 now will focus on performing the actual measurements and making sure that we achieve optimum linearity and dynamic range. White shading measurementPower up the camera, waveform monitor an...

Submitted by Dennis Lennie
Published 01 April 2009

HD Camera Measurements and getting the most out of your c...


IntroductionImage quality all starts with the correct alignment of the camera which is used to capture the scene either on location or in the studio. The conversion of light into electrical signals involves many processes which can affect the quality of the image. Understanding these various adjustments that are necessary, using a suitable camera c...

Submitted by Dennis Lennie
Published 01 March 2009

Mixing with the wildlife on Big Cat Live


A crew of 73 travelled out from the UK for 6 days of BBC’s ‘Big Cat Live’ programmes from Kenya early in October. Most of us were flown in on single engine cessnas which took us from Nairobi across the great Rift valley & down towards Tanzania. From the moment we touched down on the rough dirt & asphalt landing strip in the middle of the Masai Mara...

Submitted by Dennis Lennie
Published 01 March 2009

Surround Sound For HD Broadcast


While 2008 may not be fondly remembered as a classic year if you work in certain industries, it's a fascinating time to be working in video media production or broadcast television. The steady move to high-definition at all stages of the video production process, is causing the biggest shake-up in technology and working practices since the introduc...

Submitted by Dennis Lennie
Published 01 February 2009

Audio acquisition and production


Remembering the days when the average 'portable' sound recorder was heavy enough to induce a hernia, I have high respect for the capabilities of modern digital audio devices. Not least the solid-state recorders that have emerged as successors to the Sony-originated DAT and MiniDisk formats. But avoid anything that lacks XLR connectors unless you ar...

Submitted by Dennis Lennie
Published 01 February 2009

How to choose a Microphone


The microphone is probably the most important tool we use when recording sound. Plugging it into the best pre-amplifier will optimise the quality of the signal but no amount of processing will fix the wrong sound coming from your microphone. The device for turning movements in the air into an electrical signal is a creative instrument and should be...

Submitted by Dennis Lennie
Published 01 February 2009

Audio Technology Spotlight


In the ever changing world of TV technology, formats, standards and delivery, it’s always been reassuring to think that audio equipment for sound gathering on location hasn’t changed too much. That is, until the last couple of years when the emergence of the now widely used digital solid state recorders, digital transmission radio mic systems, high...

Submitted by Dennis Lennie
Published 01 February 2009

The morality of meltdown


Apologies for breaking away from my usual broadcast-orientated comments but, when looking at the micro of our own world, sometimes big macro economic tsunamis crash in – and can have hugely damaging effects on our own small, flat, micro economic island. I’m writing this over the weekend when the US Congress is deciding whether it should bail out th...

Submitted by Dennis Lennie
Published 01 January 2009

Choosing the right tripod


Camera support equipment is constantly changing as technological advances influence what can be created in the viewfinder. New generations of ultra compact cameras are enabling the camera operator to explore and get into the action as never before and longer lenses allow close-up views previously unobtainable. But with so much choice, how do you se...

Submitted by Dennis Lennie
Published 01 January 2009

Camera rigs and lighting


The biggest single story at IBC this year, apart from the usual company-eats-company rumours, was the continuing progress of stereoscopy or '3D' as it is currently undersold. A stereoscopic snapshot may well be 3D (displaying length, width and height) but a stereoscopic movie is in fact 4D as it includes a timeline. John Logie Baird set the stereos...

Submitted by Dennis Lennie
Published 01 January 2009

Everything you ever wanted to know about TV lighting Part...


Back in time in the days of monochrome TV, portrait lighting was used to try and compensate for the lack of colour in those days of flickering 405 line pictures on tiny screens. The other consideration was to compensate for the lack of depth; the missing dimension from our TV screens. When colour TV came along in the 1960’s, pictures looked more re...

Submitted by Dennis Lennie
Published 01 January 2009

Lighting and Grip.


Lighting and Grip are often spoken as if they are one item, inseparable and complete. However the clue is in the phrase lighting AND grip. So let’s start by separating them. Lighting covers the instruments that provide the light. Grip covers the instruments we use to hold and control the light. LightingThere is a huge range of lights, luminaires, p...

Submitted by Dennis Lennie
Published 01 January 2009

Lightworks Editing


It is said that “Variety is the Spice of Life” and the Lightworks Editing systems have been very spicey recently. The new season of the English Football Premiere League will once again see Perform Media Services Ltd. bringing their Lightworks “Softworks” editing systems into action. Perform have the contract to provide in match “near live” and dela...

Submitted by Dennis Lennie
Published 01 December 2008

London to Capetown, by bike Part 3


Brazzaville was still five hundred kilometers away and the road was still a little on the rough side but not as sandy. What it lacked in sand however, it made up for in water. The road had developed the particularly unattractive habit of having huge water-filled mud-holes at any place where it was impossible to pass on either side. So there was no...

Submitted by Dennis Lennie
Published 01 December 2008