Viaccess-Orca and Spideo Will Showcase New TV Personalization Demo Solution at the 2023 NAB Show

Published: 17 April 2023

Viaccess-Orca and Spideo Will Showcase New TV Personalization Demo Solution at the 2023 NAB Show

VO is Leveraging Its Technologies Combined With Spideo’s Semantic Video Content Algorithm to Increase Operators’ Revenue and Viewers’ Engagement

 Viaccess-Orca (VO), a global leader providing OTT and TV platforms, content protection, and advanced data solutions, announced today that it will showcase a new TV Personalization solution demo at the 2023 NAB Show. VO’s E2E solution, including its Service Delivery Platform and value-added solutions such as targeted TV advertising, is combined with Spideo's AI-driven technology, enhanced with humanized and supervised semantics for content discovery algorithms.

 

WHERE:

At the 2023 NAB Show, meet VO in booth W1272 to have a peek at the Semantic Channels and Targeted Content Promotion demo. Set up a meeting here www.viaccess-orca.com/nab_2023.

 

WHY:

 

In today's rapidly changing media landscape, the growing demand for premium user-driven TV experience has become an essential element in providing a unique and compelling viewer experience. This unique solution will offer a suite of services to expand operators and service providers’ ability to build value on first-party semantic data and affinity segments across sub-based, ad-based, and hybrid business models. This will enable them to improve retention and build new revenue streams around personalized FAST channels with contextual advertising and relevant targeting.

 

WHAT:

 

The Semantic Channels and Targeted Content Promotion demo is AI-driven, powered by VO’s TV Platform and value-added solutions such as Targeted TV Advertising and data services, combined with Spideo’s semantic video discovery and personalization algorithm. 

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