KitPlus | Articles

How to grow your business

with Den Lennie Issue 108 - December 2015 There are only 3 Ways To Grow Your Business There is a science and an art to business. But you should be aware that there are only three ways to grow a business. 1) Get more customers2) Increase your average order value3) Sell more frequently to existing clients Lets look at these in turn: Get more customer...

Submitted by Den Lennie

Published 15 December 2015

Still looking good

by Dick Hobbs Issue 107 - November 2015 The television industry is in crisis, as we all know. Experts everywhere are telling us that consumers want content on demand, wherever they are. Online and mobile platforms will mean the end of the broadcaster and the channel as a brand. But heres the thing. While all these experts are telling us this, consu...

Submitted by Dick Hobbs.

Published 01 December 2015

SDV - Shaping the Next Generation of Linear TV Service Of...

by Lionel Bringuier Issue 103 - July 2015 Software-defined video (SDV) solutions are shaping the next generation of linear TV service offerings for both content distributors and content programmers. Live-to-VOD services such as catch-up TV, start-over TV, nPVR and delay TV offer new ways to enrich live TV experiences and package live content alongs...

Submitted by Lionel Bringuier

Published 01 August 2015

How to go Over the Top with your video experience

by Lorna Garrett Issue 103 - July 2015 Going over the top opens up boundless opportunities. As a viewer, you can watch content on any device you have connected to the Internet without going through an ISP (internet service provider). As a broadcaster you can use OTT to enhance what you already offer, like Channel 4s Box TV service. These days, with...

Submitted by Lorna Garrett

Published 01 August 2015

Distribution in the UHD Era

by Paul Briscoe Issue 103 - July 2015 Once upon a time, there were few broadcast TV standards. Each used its own regional image formats, color encoding scheme and sound and vision modulation standards. High-power over-the-air (OTA) transmitters broadcast the signal on internationally coordinated and regionally allocated radio frequency (RF) channel...

Submitted by Paul Briscoe

Published 01 August 2015

The business case for media asset management

by Kevin Usher Issue 103 - July 2015 You could argue that, so far, there have been two stages of commercial justification for asset management systems in broadcasting. First, it was a necessary evil: if broadcasters, production companies and other media organizations wanted to store content as filesat least some of the timethey needed a means of fi...

Submitted by Kevin Usher

Published 01 August 2015

Combining on-site and cloud storage

by Alan Hoggarth Issue 102 - June 2015 Technology and profitability have an intimate and often complicated relationship. A new invention may open up the possibility of new forms of business, or greater efficiency in existing businesses. Sometimes the invention may be a response to a clear need necessity being the mother of invention. But on other o...

Submitted by Alan Hoggarth

Published 01 July 2015

The holistic approach to fighting piracy

by Rory OConnor Issue 102 - June 2015 Now more than ever, consumers are driving the way that their content is delivered and consumed across platforms. Content owners increasingly need to be able to respond and adapt in an agile manner to deliver quality content across every consumer device from the day they hit the market. To stay relevant, operato...

Submitted by Rory O Connor

Published 01 July 2015

From VoD to Linear TV

by Nikos Kyriopopoulos Issue 100 - April 2015 Content owners, broadcasters, and operators worldwide typically provide a sizable library of VoD content and a limited offering of live/linear programming. This unbalanced ratio between VoD and linear TV offerings is historically shaped by two factors:- The cost associated with linear TV production, a b...

Submitted by Nikos Kyriopoulos

Published 01 May 2015

Outside broadcast gets a breath of fresh air

Issue 99 - March 2015Capturing what\'s happening remote from the studio has moved beyond the broadcast truck parked street-side. Your audiences are hungry. While they have the ability to bring the world of news, entertainment, sports and information to their doorsteps - wherever that may be and on whatever device they choose - someone still needs t...

Submitted by KitPlus

Published 01 April 2015

Ask the experts: Streaming

by Motty Lentzitzky Issue 99 - March 2015 In today\'s multiscreen world, pay-TV operators are managing their customers\' video streaming experience on an ever-increasing number of devices, including TVs, PCs, smartphones, and tablets. To compound this issue, viewer expectations have changed dramatically in recent years. During this Q&A session, Mot...

Submitted by Motty Lentzitzky

Published 01 April 2015

Tune in and turn on

by Dick Hobbs Issue 99 - March 2015 It was World Radio Day last month. Friday the thirteenth, to be precise, but I do not think the date was chosen with disaster in mind. In fact the date was set to celebrate the anniversary of the launch of United Nations Radio, on 13 February 1946. Unesco created World Radio Day much more recently: the first was...

Submitted by Dick Hobbs.

Published 01 April 2015

What is the future of media creation, salaries and conten...

by Thomas Urbye Issue 97 - January 2015 Often this very question is debated by experts in our industry, but many have their own agenda, whether that be advertising creation, media buying, low budget film-making, publicly funded television, subscription based services and beyond. But what is the real future for our viewing habits, those of us workin...

Submitted by Thomas Urbye

Published 01 February 2015

Dialog-based search accelerates content discovery for any...

by Drew Lanham Issue 97 - January 2015 If you can\'t find it, then you can\'t reuse it. Those are a broadcaster\'s words to live by as media libraries grow at exponential rates. But the need to find and reuse media assets is not confined to large, traditional broadcasters. Organizations of all types and sizes are finding that the ability to uncover...

Submitted by Drew Lanham

Published 01 February 2015

Four must-haves for modern media workflows: Enhancing you...

by Laurent Fanichet Issue 97 - January 2015 It\'s always been about the struggle to manage lots of assets and adapt your MAM to suit in the world of digital media workflows. In the early years, enterprise storage infrastructure couldn\'t keep pace with the demands of SD, so the first non-linear editing systems were turnkey solutions with proprietar...

Submitted by Laurent Fanichet

Published 01 February 2015