KitPlus | Articles

Smarter Branding

The past decade of multi-channel digital broadcasting has created a paradox. The addition of OTT, VoD and other online services only serves to add to it. On the one hand, the more channels there are, the more you need to market yours if it is to win and retain a healthy audience. On the other hand, the more channels there are, the more the total re...

Submitted by James Gilbert

Published 15 February 2017

MAM needs to adapt or die

The media landscape has shifted dramatically over recent years. Content providers are under increasing pressure to deliver compelling content to multiple platforms. Also, the production and distribution of video is no longer limited to traditional broadcasters, which face rising competition from a range of media providers. We are also seeing a mass...

Submitted by Tim Child

Published 15 February 2017

Live streaming and the power of your own channel

We\'ve just celebrated 80 years of television. And it\'s been quite a journey from the birth of television to where we are now. Only a small percentage of UK households had television sets when the BBC began broadcasting in 1936, and of course the Second World War temporarily suspended any television viewing shortly after that for the duration of t...

Submitted by Liam Laminman

Published 13 January 2017

Diversify or Die

This headline of this article is a simple fact, diversify or die! It is necessary for survival as well as interest of mind to do this within business. "If a farmer can no longer produce crops because no-one wants them he must diversify or die.\" Caravans, glamping, corporate days in the country with hunting, fishing and shooting; these are just som...

Submitted by Steffan Hewitt

Published 13 January 2017

The value of an industry placement

"Do a placement after the second year of your degree they said, it\'ll be fun they said!\" You know what, they were right! Hello there, my name is Abbie Smith and I have just returned from my placement year to conclude my third and final year studying BA Film and Television Studies. Undertaking a placement within your university degree is heavily p...

Submitted by Abbie Smith

Published 07 December 2016

Television is dead, long live television

After decades of operating within the same fundamental model, the walls around our world - what was the broadcast world, or "vertical", in marketing terms - are crumbling. NAB 2016 clearly showed this and IBC 2016 took it one step further: momentum is strengthening as we push towards an IP future. The TVB2020 conference earlier this year also refle...

Submitted by Ephraim Barrett

Published 07 December 2016

Streamlining operations at BFBS

British Armed Forces around the world rely on British Forces Broadcasting Service (BFBS) to provide them with entertainment and information via their TVs and radios. Operating from studios in Buckinghamshire, BFBS is part of Services Sound and Vision Corporation (SSVC), a not-for-profit charitable organization that makes a considerable contribution...

Submitted by Adrian Richmond

Published 07 December 2016

10 Ways to make your trade show booth stand out

With 15 halls and over 1600 exhibitors, there\'s little chance of seeing every stand at the IBC trade show - but this year I gave it a good try and racked up an impressive number of daily steps to prove it! Unlike most show visitors, however, I wasn\'t looking for the latest bit of tech or next product to purchase, instead I was focussed on how IBC...

Submitted by Candice Cowan

Published 10 November 2016

Sadies 7 top tips for getting stuff done

Up until 3rd August 2016 Kevin Roberts was the chairman of Saatchi and Saatchi, one of the largest and most high profile companies in the world. For those of you that were already on a sun lounger by then reading a John Grisham or you skipped over it because you thought it didn't matter to you here is a quick re-cap. In an article in Business Insid...

Submitted by Sadie Groom

Published 26 September 2016

Interrontrons - a prompting gimmick or a real production...

The first question for many is what is an Interrotron? Essentially it is the use of a traditional prompter but instead of the words in the script the presenter sees the interviewer\'s or director\'s face. This technique was pioneered by American film director Errol Morris in his film The Fog of War which won an Academy Award for Best Documentary Fe...

Submitted by Jon Hilton#

Published 24 August 2016

Ask the experts - Transitioning to IP

1) What has been the broadcast industry's feeling about the move to an all IP workflow?Transitioning from conventional signal transport to an all-IP environment in broadcast or content production operations seems to be a matter of "when\" rather than "if,\" as it brings a great number of advantages with it. IP is touted as offering numerous benefit...

Submitted by Craig Newbury

Published 22 July 2016

The new world of playout

Consumers know what they expect from a television channel. They expect programmes, of course, but they also know they are going to get commercials, trailers, station idents, graphics, break bumpers, squeezebacks and hot starts, bugs and brand identities, and more. Significantly, they expect these to arrive smoothly and seamlessly, in consistent hig...

Submitted by James Gilbert

Published 22 July 2016

Public Speaking - do not be afraid

May 24th saw the first FBI Members ' event held in London, with guest speaker Jo Hind channeling her Media and Marketing experience gained from a career spanning TV and Digital for big hitters including AOL and Google into an entertaining and inspiring presentation titled 'Why women should speak in public, and how to do it '. Whilst women currently...

Submitted by Samantha Arlow

Published 14 June 2016

TVFutures looking back at the class of 2015

In a review of the academic year, KitPlus looks back over all of the contributions from students (and staff) and asks for one last comment 'with an eye to the future'Charlie Watts - Course Leader - TV and Broadcasting#TVFutures is a brilliant way for students to evaluate their current situation and really articulate important moments of learning an...

Submitted by Charlie Watts

Published 14 June 2016

Class: Multi - Channel Audio

by Bruce Devlin Issue 113 - May 2016 If you\'re given a media file and it has 16 channels of audio then life can quickly become the opposite of boring, especially if it has to go to air quickly and the supplier is new. Put simply there are many ways in which the different channels can be laid out in the file, but there isn\'t a single overall stand...

Submitted by Bruce Devlin

Published 13 May 2016