KitPlus | Articles

Leveraging licensed broadcast spectrum assets

There are several different approaches to transmitting live and file-based content from the field to the studio. Traditional microwave Electronic News Gathering (ENG) provides high bandwidth, high-quality transmission with low latency. Using the secure, dedicated BAS spectrum keeps control in a broadcasters hands. The past few years have seen a shi...

Submitted by John Payne

Published 02 November 2017

Audience engagement with advertising in an OTT world

i Adapting to how we advertise in an OTT world starts by reaching audiences on every screen with tailored content. Most consumers viewing habits include multi-tasking and juggling different activities at the same time, particularly the younger viewing audiences who tend to watch in a more fragmented, on-demand manner. The task of monetizing content...

Submitted by Hank Frecon

Published 07 September 2017

Mobile internet connectivity in the field

i Mobile Internet connectivity is critical to the success of remote news crews. Whether they\'re doing a reporting assignment for news, sports, or live events, they need a strong and reliable Internet connection. To have an edge over their competition and get content to air faster, crews need to be able to work just as if they were in the studio, b...

Submitted by Bill Nardi

Published 07 September 2017

Getting started with IMF

i Why is the Interoperable Master Format still exciting? Content is still King, but only if you can get it out to the consumer. I have just had the privilege of doing a live episode of Bruce\'s Shorts at the EBU IMF Workshop in Geneva. It was a privilege because I was able to talk about real world issues in making IMF compositions rather than talki...

Submitted by Bruce Devlin - new

Published 07 September 2017

Live sports and event production

i There is an overwhelming amount of content being recorded by sports broadcasters and digital services teams. A broadcaster might capture hundreds of hours of content over the course of, say, a golf tournament, yet only a fraction of that content makes it to air. But what about the rest of it, such as interviews, scenic shots, promos, and behind-t...

Submitted by Brian Eldredge

Published 07 September 2017

State of the Nation - part 1

i Imagine you are the director of the Champions League Final, knowing that 200 million people will be watching your every decision. Or you\'re directing the Eurovision Song Contest. Or even, to be honest, the Tunbridge Wells local news opt out. And at live minus 30 seconds, all the screens in the monitor wall suddenly go black then show a demand, i...

Submitted by Dick Hobbs - new

Published 07 September 2017

Integrated and automating marketing campaign production

i ITV, as an integrated producer broadcaster, creates, owns and distributes high-quality content on multiple platforms. It operates the largest commercial family of channels in the UK and delivers its content through traditional television broadcasting as well as on demand via the ITV Hub. ITV has the largest share of the UK television advertising...

Submitted by James Gilbert

Published 07 September 2017

The challenges of media workflow automation

i The media workflow challenge has never been more complex, and it\'s growing. In response exploding consumer demand for high-quality, engaging programming, media operations are under the gun to create content and deliver it to an ever-growing range of platforms and devices. Managing video assets - that is finding them, accessing them, and using th...

Submitted by Dave Clark

Published 07 September 2017

Infrastructure boost with single node storage solutions

i Like other market segments, the motion picture and video production industry is dominated by smaller productions and facilities. Until now, the only option for this portion of the market to take advantage of the performance, fault-tolerance and ease of management of a modern scale-out storage platform was to invest in a storage cluster consisting...

Submitted by Lee Griffin

Published 07 September 2017

Thinking clearly about the cloud

As someone who is constantly trying to build better products, I\'m always asking questions and listening to the ones I get asked. For several years now I\'ve asked every broadcaster and media production company I\'ve met what they plan to do about \'the cloud\'. I\'ve had replies which range from \'the media must never leave the premises\' (imagine...

Submitted by Chris Steel 2

Published 19 May 2017

Navigating Unfamiliar Territory

The traditional broadcast model - where TV networks play content on a linear schedule, and viewers tune in on their TV sets - is under siege. Linear TV is not going away anytime soon, but the model is becoming less and less relevant. Thanks to the rise of OTT services, viewers have become accustomed to watching content when and where they want, on...

Submitted by Vijay Sagar Vinnakota

Published 19 May 2017

New workflows floating on the horizon

The way in which we consume content has fundamentally changed. We want to watch what we want, when we want, where we want and how we want, and we want to find programmes quickly, preferably in HD or increasingly UHD. Content is king and in order to satisfy consumer requirements it is essential media companies can locate their material quickly and e...

Submitted by Lee Sheppard - new

Published 04 April 2017

5G Streaming - The Rollout

5G will bring significant improvements in bandwidth per device, capacity per network and reduced latency per session. These are all very important features for video both today and going forward. The growth of new formats such as UHD, AR, VR and 360 video place much greater demand on the networks that serve consumer devices, so 5G will be essential...

Submitted by Steve Plunkett - new

Published 04 April 2017

Mr MXF thinks the future is made of components

The recent SMPTE IMF plugfest that was kindly hosted by Fox in Burbank gave the vendors, users and content owners a chance to discuss the fine details of the IMF standard and to get excited about where it will take the Post Production community. If you haven\'t heard of IMF then you have not been standing within 500ft of me for the past year. IMF i...

Submitted by Bruce Devlin

Published 15 February 2017

Smarter Branding

The past decade of multi-channel digital broadcasting has created a paradox. The addition of OTT, VoD and other online services only serves to add to it. On the one hand, the more channels there are, the more you need to market yours if it is to win and retain a healthy audience. On the other hand, the more channels there are, the more the total re...

Submitted by James Gilbert

Published 15 February 2017