PlayBox Neo and CIS Group Reinforce LATAM Partnership

David Kirk

Published: 25 June 2024

PlayBox Neo and CIS Group Reinforce LATAM Partnership

A PlayBox Neo team visited Brazil in June to showcase their cutting-edge TV channel branding and playout solutions. Partnering with CIS Group, a trusted systems integrator with 35+ years of LATAM market know-how, they hosted events to connect with industry leaders and potential clients.

“LATAM media content owners and channel managers face the same need as their colleagues around the world to maximize operational efficiency,” comments Felipe Andrade, CIS Group VP of Sales Americas. “PlayBox Neo’s solution allows the entire playout process to be controlled as a coordinated workflow, from ingest right through to on-air or online transmission. Among its strengths are an easy-to-understand graphic interface allowing the entire process to be handled quickly, easily and reliably.”

“We want to thank the CIS Group team for partnering with us and helping to make these meetings a success.” adds Sonya Chakarova, PlayBox Neo Business Development Manager for Latin America. “After successful exhibitions in Europe, the USA, Middle East and APAC during Q2, we found it highly effective to connect with key TV channel managers and service providers in Brazil. We organized sales and technical training sessions with the CIS team, visited our current clients, and met with potential new ones.

PlayBox Neo’s team conducted demos for their clients, highlighting multi-channel playout and IP streaming automation. The integration with ENPS and SNEWS that enables smooth playout operations in the newsroom environment was also presented. 

“Our control interface, designed for intuitive use, simplifies workflows from content ingest to transmission. Demonstrations featured our Media Gateway, offering efficient playout routing and decoding via software. Brazilian broadcasters value features like TS Time Delay, enabling flexible playout delays from hours to weeks based on available storage,” details Plamen Chardakliev, PlayBox Neo Broadcast Engineer.

CIS Group ( has been a distributor and digital systems designer and integrator, since 1988, providing innovative technology solutions to a multitude of clients in various regions. In doing so, we have focused on putting our clients’ budget to good use by optimizing their workflows, ultimately enabling them to maximize creativity. Our core expertise lies in broadcast and entertainment but we also service organizations such as houses of worship, educational entities and corporates. Headquartered in Florida, USA, CIS also has offices and representatives in Brazil (Rio and São Paulo), New York, and Portugal, collectively servicing the Americas, Caribbean, and Southern Africa. 

PlayBox Neo is a globally active producer of broadcast media playout and channel branding solutions powering over 19,500 TV and branding channels in more than 120 countries. Building on 24 years of successful innovation, PlayBox Neo pioneered the development of high-efficiency server-based and cloud-based playout to support every scale and type of one-to-many communication.

PlayBox Neo broadcast products and cloud solutions cover everything from live playout to fully automated transmission. Users include national and international broadcasters, start-up TV channels, webcasters, interactive TV and music channels, film channels, remote TV channels, corporate information channels, and disaster recovery channels.

Available for all PlayBox Neo systems, the optional ASM&TS (Annual Software Maintenance & Technical Support) subscription offers extended 24/7 support and software upgrades, ensuring maximum operational reliability and future-proofing. With its commercial headquarters in Europe, PlayBox Neo has offices in the USA (PlayBox Neo LLC), Singapore (PlayBox Neo Asia Pacific), India (PlayBox Neo India), and the UK.

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