At NAB Show 2018, Ericsson Media Solutions demonstrated how it is transforming TV with its innovative end-to-end video delivery solutions by winning three ‘Best of Show’ awards for its MediaFirst Video Processing suite. The company also went on to win an ACE (Awesome Cool Exhibits) Award, presented by NAB for ‘Best Large Island Booth’ in recognition of its innovations in stand design and execution.
MediaFirst Encoding Live won a ‘Best of NAB’ award from with its unique implementation of standard dynamic range (SDR) / high dynamic range (HDR) conversion technology. This award honors the best new products that are leading the industry into the future of streaming and is judged by editors and contributors to the publication.
MediaFirst Content Processing offers a software and application-based design that enables operators to create a multitude of different processing functions and capabilities on a Common Off The Shelf (COTS) platform and cloud-based network.Its unique implementation of MPEG H in collaboration with Fraunhofer IIS, for contribution applications means that the consumer experience can be enhanced even further by delivering more immersive audio capabilities and differentiating services for TV Service Operators.
“We are not just leading the pack with our product portfolio; this ACE Award shows that we are also messaging our portfolio in a way that differentiates us from our competition and serves the needs and interests of our customers. With NAB Show featuring over 1,700 exhibitors, it’s a real honor to receive this accolade for our show booth and further endorses our mission to transform television across the TV and media industry,” concluded Bhikshesvaran.
