Customer demand for personalized TV services is spurring majority of broadcasters to offer tailored ads

Date: 28/11/2019
Customer demand for personalized TV services is spurring majority of broadcasters to offer tailored ads

Four-fifths (80%) of broadcasters are considering implementing ads tailored to the consumer but are increasingly falling behind streaming services due to hesitance around adopting cloud technologies, according to research carried out on behalf of ATEME, the emerging leader in video delivery solutions for broadcast, cable, DTH, IPTV and OTT.

The survey of those in middle management positions or above within the realms of TV and broadcast also found that 96% of broadcasters feel there is a demand from customers for more personalized services. As over a third (34%) of broadcasters currently generate revenue through adverts, offering personalized adverts could help them increase this revenue. Consequently, over a quarter (26%) are currently looking into how to offer these services to customers.

“Our research found that more than half (58%) of broadcasters are investing up to 20% of their budget in trialing new customer content or services as they prioritize personalization to offer customers enhanced viewing experiences,” said Remi Beaudouin, Chief Strategy Officer, ATEME. “By using technology and the data available to them to tap into this trend, traditional broadcasters will be able to create a tailor-made viewing experience and potentially open up new revenue streams,” he added.

As broadcasters look to adopt the latest technologies, 66% say they would consider moving to the cloud, while 28% have already done so, in a move that would allow them to store their content catalogue more effectively and add more personalized services, as is the case with streaming platforms.

The speed of cloud will also allow broadcasters to innovate faster, using virtual broadcasting to create new one-off channels in a matter of hours to capitalize on events and develop offerings to appeal to more niche audiences. This technology is currently being used by almost two-thirds (60%) of broadcasters, while of the broadcasters not currently doing virtual broadcasting 70% said they will do so within a year. However, despite the use of cloud becoming more commonplace in broadcasting, 44% cited a perceived lack of control over their content as their biggest concern about this development.

“Cloud has been surrounded by many misconceptions over the years which have deterred broadcasters from adopting it. However, as broadcasters get to grips with the potential impact of cloud on their business and the services they are able to offer, we are seeing its adoption increase,” added Beaudouin. “Moving to the cloud will allow broadcasters to adopt new technologies and make more effective use of their data so that they can begin to offer the level of personalization more often associated with streaming platforms and their algorithms.”

www.ateme.com



Tags: ATEME | Broadcast | Research | Ads | Cloud
Submitted by Lauren Phillipou (Whiteoaks)
View author's directory page

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    Video Devices PIX-E Series at IBC 2015

  • Lynx Technik at IBC 2015

    Lynx Technik at IBC 2015

  • Glensound Expedition at IBC 2015

    Glensound Expedition at IBC 2015

  • Tally Technologies at IBC 2015

    Tally Technologies at IBC 2015

  • Phabrix Qx at IBC 2015

    Phabrix Qx at IBC 2015

  • Phabrix TAG and Rx at IBC 2015

    Phabrix TAG and Rx at IBC 2015

  • Dejero at IBC 2015

    Dejero at IBC 2015

  • NOA Audio Solutions at IBC 2015

    NOA Audio Solutions at IBC 2015

  • Dedolight at IBC 2015

    Dedolight at IBC 2015

  • Kino Flo Select at IBC 2015

    Kino Flo Select at IBC 2015

  • RTS at BVE 2015

    RTS at BVE 2015

  • Sachtler Bags at BVE 2015

    Sachtler Bags at BVE 2015

  • Litepanels at BVE 2015

    Litepanels at BVE 2015

  • LCA - Inteca products at BVE 2015

    LCA - Inteca products at BVE 2015

  • LCA - LITEGEAR at BVE 2015

    LCA - LITEGEAR at BVE 2015

  • PhotonBeard - HMI Blonde - at BVE 2015

    PhotonBeard - HMI Blonde - at BVE 2015

  • TMD at BVE 2015

    TMD at BVE 2015

  • Glensound at BVE 2015

    Glensound at BVE 2015

  • Portaprompt at BVE 2015

    Portaprompt at BVE 2015

  • AVIWEST at BVE 2015

    AVIWEST at BVE 2015

  • Tiger Technology at BVE 2015

    Tiger Technology at BVE 2015

  • Guntermann and Drunck at BVE 2015

    Guntermann and Drunck at BVE 2015

  • PhotonBeard - LED Redhead - at BVE 2015

    PhotonBeard - LED Redhead - at BVE 2015

  • Brainstorm Multimedia at BVE 2015

    Brainstorm Multimedia at BVE 2015

  • BeyondHD - Exoskeleton - at BVE 2015

    BeyondHD - Exoskeleton - at BVE 2015

  • BeyondHD - Drones at BVE 2015

    BeyondHD - Drones at BVE 2015

  • LCA - Snapgrid lighting control - BVE 2015

    LCA - Snapgrid lighting control - BVE 2015

  • Sachtler Tripods at BVE 2015

    Sachtler Tripods at BVE 2015

  • BeyondHD - Letus Helix Gimbal System at BVE 2015

    BeyondHD - Letus Helix Gimbal System at BVE 2015

  • JVC at BVE 2015

    JVC at BVE 2015

  • EditShare at BVE 2015

    EditShare at BVE 2015

  • Cavena Image Products at BVE 2015

    Cavena Image Products at BVE 2015

  • Autocue at BVE 2015

    Autocue at BVE 2015

  • Movidiam at BVE 2015

    Movidiam at BVE 2015

  • AntonBauer at BVE 2015

    AntonBauer at BVE 2015

  • Rosco at BVE 2015

    Rosco at BVE 2015

  • CameraCorps at BVE 2015

    CameraCorps at BVE 2015

  • PlayBox at BVE 2015

    PlayBox at BVE 2015

  • NUGEN Audio at BVE 2015

    NUGEN Audio at BVE 2015

  • KITPLUS rig setup at IBC 2014

    KITPLUS rig setup at IBC 2014

  • PAG talk about flying with batteries at IBC 2014

    PAG talk about flying with batteries at IBC 2014

  • Philip Blooms recommendations at IBC 2014

    Philip Blooms recommendations at IBC 2014

  • Panasonic show VariCam at IBC 2014

    Panasonic show VariCam at IBC 2014

  • Dalet at IBC 2014

    Dalet at IBC 2014

  • Glensound Dante at IBC 2014

    Glensound Dante at IBC 2014

  • Tedial at IBC 2014

    Tedial at IBC 2014

  • NOA Archive Solutions at IBC 2014

    NOA Archive Solutions at IBC 2014

  • Phabrix RX series at IBC 2014

    Phabrix RX series at IBC 2014

  • RTW at IBC 2014

    RTW at IBC 2014

  • Tektronix at IBC 2014

    Tektronix at IBC 2014

  • Clear-Com LinQ at IBC 2014

    Clear-Com LinQ at IBC 2014

  • Clear-Com FreeSpeak II at IBC 2014

    Clear-Com FreeSpeak II at IBC 2014

  • Ross Video Acuity at IBC 2014

    Ross Video Acuity at IBC 2014

  • openTruck from Ross Video at IBC 2014

    openTruck from Ross Video at IBC 2014

  • WohlerGateway at IBC 2014

    WohlerGateway at IBC 2014

  • Wohler MPEG Monitoring Series at IBC 2014

    Wohler MPEG Monitoring Series at IBC 2014

  • CueScript EMC prompter and control surface at IBC 2014

    CueScript EMC prompter and control surface at IBC 2014

  • Hive Lighting Wasp Plasma Par at IBC 2014

    Hive Lighting Wasp Plasma Par at IBC 2014

  • Cooke Optics technology at IBC 2014

    Cooke Optics technology at IBC 2014

  • Cooke Optics talk anamorphic at IBC 2014

    Cooke Optics talk anamorphic at IBC 2014

  • JVC GY-LS300 prototype at IBC 2014

    JVC GY-LS300 prototype at IBC 2014

  • Photon Beard Platinum Blonde at IBC 2014

    Photon Beard Platinum Blonde at IBC 2014

  • Photon Beard Photon Beam at IBC 2014

    Photon Beard Photon Beam at IBC 2014

  • MultiDyne SilverBACK at IBC 2014

    MultiDyne SilverBACK at IBC 2014

  • Dejeros products at IBC 2014

    Dejeros products at IBC 2014

  • Zylight Fresnel updates at IBC 2014

    Zylight Fresnel updates at IBC 2014

  • Pronology at IBC 2014

    Pronology at IBC 2014

  • TMD summarises their work this year at IBC 2014

    TMD summarises their work this year at IBC 2014

  • BBright at IBC 2014

    BBright at IBC 2014

  • WORK Microwave at IBC 2014

    WORK Microwave at IBC 2014

  • EBS at IBC 2014

    EBS at IBC 2014

  • Visual Unity at IBC 2014

    Visual Unity at IBC 2014

  • Hitachi at IBC 2014

    Hitachi at IBC 2014

  • KITPLUS at IBC 2014

    KITPLUS at IBC 2014

  • AVIWEST at IBC 2014

    AVIWEST at IBC 2014

  • Viaccess-Orca at IBC 2014

    Viaccess-Orca at IBC 2014

  • Harmonic at IBC 2014

    Harmonic at IBC 2014

  • Guntermann and Drunck DP-HR range at IBC 2014

    Guntermann and Drunck DP-HR range at IBC 2014

  • SIS LIVE ManPak and LoStow at IBC 2014

    SIS LIVE ManPak and LoStow at IBC 2014

  • Cobham satellite EXPLORER products at IBC 2014

    Cobham satellite EXPLORER products at IBC 2014

  • Cobham new receiver at IBC 2014

    Cobham new receiver at IBC 2014

  • Fibrenetix with StorageDNA at IBC 2014

    Fibrenetix with StorageDNA at IBC 2014

  • Cinegy at IBC 2014

    Cinegy at IBC 2014

  • Quantel LiveTouch at IBC 2014

    Quantel LiveTouch at IBC 2014

  • Quantel deal with AFP at IBC 2014

    Quantel deal with AFP at IBC 2014

  • Front Porch Digital at IBC 2014

    Front Porch Digital at IBC 2014

  • TMD Mediaflex at IBC 2014

    TMD Mediaflex at IBC 2014

  • TMD at IBC 2014

    TMD at IBC 2014

  • Pixel Power Buzz at IBC 2014

    Pixel Power Buzz at IBC 2014

  • Matrox at IBC 2014

    Matrox at IBC 2014

  • Blackmagic MultiView at IBC 2014

    Blackmagic MultiView at IBC 2014

  • Snell Kahuna Production Switcher at IBC 2014

    Snell Kahuna Production Switcher at IBC 2014

  • Telestream Wirecast and Switch at IBC 2014

    Telestream Wirecast and Switch at IBC 2014

  • Facilis at IBC 2014

    Facilis at IBC 2014

  • Fibrenetix with Quadrus at IBC 2014

    Fibrenetix with Quadrus at IBC 2014

  • Sonnet Technologies Thunderbolt Chassis at IBC 2014

    Sonnet Technologies Thunderbolt Chassis at IBC 2014

  • Volicon Products at IBC 2014

    Volicon Products at IBC 2014

  • Volicon at IBC 2014

    Volicon at IBC 2014

  • NewTek TalkShow at IBC 2014

    NewTek TalkShow at IBC 2014

  • Blackmagic and Fusion at IBC 2014

    Blackmagic and Fusion at IBC 2014

  • Metus at IBC 2014

    Metus at IBC 2014

  • ChyronHego Lyric PRO at IBC 2014

    ChyronHego Lyric PRO at IBC 2014

  • Sonys new cameras at IBC 2014 - including the FS7

    Sonys new cameras at IBC 2014 - including the FS7

  • Matrox Monarch HD at NAB 2014

    Matrox Monarch HD at NAB 2014

  • Metus at NAB 2014

    Metus at NAB 2014

  • MultiDyne Products at NAB 2014

    MultiDyne Products at NAB 2014

  • Nugen Audio at NAB 2014

    Nugen Audio at NAB 2014

  • PacTV Truck at NAB 2014

    PacTV Truck at NAB 2014

  • PAG Batteries at NAB 2014

    PAG Batteries at NAB 2014

  • Phabrix RX rack mount range at NAB 2014

    Phabrix RX rack mount range at NAB 2014

  • Phabrix at NAB 2014

    Phabrix at NAB 2014

  • Phabrix TAG at NAB 2014

    Phabrix TAG at NAB 2014

  • Pixel Power at NAB 2014

    Pixel Power at NAB 2014

  • Polecam presents award to AMS Pictures at NAB 2014

    Polecam presents award to AMS Pictures at NAB 2014

  • Pronology at NAB 2014

    Pronology at NAB 2014

  • Quantel Pablo Rio at NAB 2014

    Quantel Pablo Rio at NAB 2014

  • Quantel Enterprise sQ at NAB 2014

    Quantel Enterprise sQ at NAB 2014

  • Quantel QTube at NAB 2014

    Quantel QTube at NAB 2014

  • RTW at NAB 2014

    RTW at NAB 2014

  • SGL at NAB 2014

    SGL at NAB 2014

  • SIS LIVE product range at NAB 2014

    SIS LIVE product range at NAB 2014

  • SIS LIVE ManPak at NAB 2014

    SIS LIVE ManPak at NAB 2014

  • Softron MovieRecorder updates at NAB 2014

    Softron MovieRecorder updates at NAB 2014

  • Sony Alpha7S at NAB 2014

    Sony Alpha7S at NAB 2014

  • Sound Devices at NAB 2014

    Sound Devices at NAB 2014

  • Studio Technologies at NAB 2014

    Studio Technologies at NAB 2014

  • Telestream Enterprise at NAB 2014

    Telestream Enterprise at NAB 2014

  • Telestream Switch at NAB 2014

    Telestream Switch at NAB 2014

  • Perception at NAB 2014

    Perception at NAB 2014

  • Visual Unity at NAB 2014

    Visual Unity at NAB 2014

  • Volicon at NAB 2014

    Volicon at NAB 2014

  • Calrec Summa at NAB 2014

    Calrec Summa at NAB 2014

  • ChyronHego PowerClips at NAB 2014

    ChyronHego PowerClips at NAB 2014

  • ChyronHego at NAB 2014

    ChyronHego at NAB 2014

  • Cinegy at NAB 2014

    Cinegy at NAB 2014

  • Clear-Com ProGrid at NAB 2014

    Clear-Com ProGrid at NAB 2014

  • Clear-Com HelixNet Partyline at NAB 2014

    Clear-Com HelixNet Partyline at NAB 2014

  • Cobalt Digital at NAB 2014

    Cobalt Digital at NAB 2014

  • CueScript Prompters at NAB 2014

    CueScript Prompters at NAB 2014

  • Dalet at NAB 2014

    Dalet at NAB 2014

  • Dejero at NAB 2014

    Dejero at NAB 2014

  • Editors Keys at NAB 2014

    Editors Keys at NAB 2014

  • Ericsson at NAB 2014

    Ericsson at NAB 2014

  • Facilis at NAB 2014

    Facilis at NAB 2014

  • GB Labs Space at NAB 2014

    GB Labs Space at NAB 2014

  • Glensound Atomic Copper at NAB 2014

    Glensound Atomic Copper at NAB 2014

  • Guntermann and Drunck at NAB 2014

    Guntermann and Drunck at NAB 2014

  • Haivision at NAB 2014

    Haivision at NAB 2014

  • IMT at NAB 2014

    IMT at NAB 2014

  • Inmarsat at NAB 2014

    Inmarsat at NAB 2014

  • JVC GY-HM850 and GY-HM650 at NAB 2014

    JVC GY-HM850 and GY-HM650 at NAB 2014

  • JVC concept products at NAB 2014

    JVC concept products at NAB 2014

  • Libec ALLEX slider system at NAB 2014

    Libec ALLEX slider system at NAB 2014

  • Matrox Mojito at NAB 2014

    Matrox Mojito at NAB 2014

  • Matrox Capture Card at NAB 2014

    Matrox Capture Card at NAB 2014

  • Atomos Shogun and Ninja Star at NAB 2014

    Atomos Shogun and Ninja Star at NAB 2014

  • Atomos Operating System at NAB 2014

    Atomos Operating System at NAB 2014

  • Atomos at NAB 2014

    Atomos at NAB 2014

  • Blackmagic URSA at NAB 2014

    Blackmagic URSA at NAB 2014

  • Blackmagic Studio Camera at NAB 2014

    Blackmagic Studio Camera at NAB 2014

  • Cintel Film Scanner: Blackmagic Design at NAB 2014

    Cintel Film Scanner: Blackmagic Design at NAB 2014

  • Brainstorm Multimedia at NAB 2014

    Brainstorm Multimedia at NAB 2014

  • NAB 2014

    NAB 2014

  • BVE 2014

    BVE 2014

  • BeSteady on the Production Gear stand at BVE 2014

    BeSteady on the Production Gear stand at BVE 2014

  • Cambridge Imaging Systems at BVE 2014

    Cambridge Imaging Systems at BVE 2014

  • RTS Omneo at BVE 2014

    RTS Omneo at BVE 2014

  • Atomos Samurai Blade at BVE 2014

    Atomos Samurai Blade at BVE 2014

  • Atomos Ronin at BVE 2014

    Atomos Ronin at BVE 2014

  • Atomos Ninja Blade at BVE 2014

    Atomos Ninja Blade at BVE 2014

  • Videosys Wireless Transmitters at BVE 2014

    Videosys Wireless Transmitters at BVE 2014

  • Angelbird SSDs at BVE 2014

    Angelbird SSDs at BVE 2014

  • Ross Video at BVE 2014

    Ross Video at BVE 2014

  • Tally Technologies at BVE 2014

    Tally Technologies at BVE 2014

  • Sony Camcorders at BVE 2014

    Sony Camcorders at BVE 2014

  • Sony Monitors at BVE 2014

    Sony Monitors at BVE 2014

  • Sony Wireless Microphones at BVE 2014

    Sony Wireless Microphones at BVE 2014

  • Sennheiser HDM Pro at BVE 2014

    Sennheiser HDM Pro at BVE 2014

  • Wohler DPP at BVE 2014

    Wohler DPP at BVE 2014

  • DPA Microphones and Bubblebee Industries at BVE 2014

    DPA Microphones and Bubblebee Industries at BVE 2014

  • NewTek TriCaster at BVE 2014

    NewTek TriCaster at BVE 2014

  • Guntermann and Drunck at BVE 2014

    Guntermann and Drunck at BVE 2014

  • Matrox Monarch HD and VS4 at BVE 2014

    Matrox Monarch HD and VS4 at BVE 2014

  • Metus Ingest at BVE 2014

    Metus Ingest at BVE 2014

  • Hireacamera at BVE 2014

    Hireacamera at BVE 2014

  • Wohler MPEG Monitoring at BVE 2014

    Wohler MPEG Monitoring at BVE 2014

  • TSL Products SAM1 MADI at BVE 2014

    TSL Products SAM1 MADI at BVE 2014

  • Polecam Toshiba Minicams at BVE 2014

    Polecam Toshiba Minicams at BVE 2014

  • Grass Valley at BVE 2014

    Grass Valley at BVE 2014

  • Camdec at BVE 2014

    Camdec at BVE 2014

  • Polecam Slow Motion Minicams at BVE 2014

    Polecam Slow Motion Minicams at BVE 2014

  • Glensound Cub at BVE 2014

    Glensound Cub at BVE 2014

  • JVC HM850 at BVE 2014

    JVC HM850 at BVE 2014

  • October TOUR 2013 Roundup

    October TOUR 2013 Roundup

  • Pinewood TOUR!

    Pinewood TOUR!

  • Leeds TOUR

    Leeds TOUR

  • Belfast TOUR

    Belfast TOUR

  • Philip Bloom on Tour in Belfast

    Philip Bloom on Tour in Belfast

  • TSL Products PAM1, SAM1 and PAM PiCo at IBC 2013

    TSL Products PAM1, SAM1 and PAM PiCo at IBC 2013

  • Calrec Callisto at IBC 2013

    Calrec Callisto at IBC 2013

  • Dalet at IBC 2013

    Dalet at IBC 2013

  • DPA Microphones at IBC 2013

    DPA Microphones at IBC 2013

  • Glensound with the USB Commentary Mixer at IBC 2013

    Glensound with the USB Commentary Mixer at IBC 2013

  • RTW at IBC 2013

    RTW at IBC 2013

  • Sound Devices PIX260i Recorder at IBC 2013

    Sound Devices PIX260i Recorder at IBC 2013

  • Atomos Ninja2 Recorder at IBC 2013

    Atomos Ninja2 Recorder at IBC 2013

  • Atomos Ronin at IBC 2013

    Atomos Ronin at IBC 2013

  • Atomos new Samurai Blade at IBC 2013

    Atomos new Samurai Blade at IBC 2013

  • Autocue DSLR Prompter using iPad at IBC 2013

    Autocue DSLR Prompter using iPad at IBC 2013

  • Blueshape Batteries at IBC 2013

    Blueshape Batteries at IBC 2013

  • Datacolor Spyder on the Atomos stand at IBC 2013

    Datacolor Spyder on the Atomos stand at IBC 2013

  • i-Movix Slow Motion and D-Flicker at IBC 2013

    i-Movix Slow Motion and D-Flicker at IBC 2013

  • JVC GY-HM600 series camera updates at IBC 2013

    JVC GY-HM600 series camera updates at IBC 2013

  • Marshall Monitors at IBC 2013

    Marshall Monitors at IBC 2013

  • Metus MAM and Ingest at IBC 2013

    Metus MAM and Ingest at IBC 2013

  • Polecams range of accessories and minicams at IBC 2013

    Polecams range of accessories and minicams at IBC 2013

  • Tektronix at IBC 2013

    Tektronix at IBC 2013

  • TSL Products at IBC 2013

    TSL Products at IBC 2013

  • TSL Systems at IBC 2013

    TSL Systems at IBC 2013

  • Zylight LED Fresnel at IBC 2013

    Zylight LED Fresnel at IBC 2013

  • Pixel Power at IBC 2013

    Pixel Power at IBC 2013

  • Albis Technologies celebrating ten years at IBC 2013

    Albis Technologies celebrating ten years at IBC 2013

  • Brainstorm with Aston demonstration at IBC 2013

    Brainstorm with Aston demonstration at IBC 2013

  • Brainstorm at IBC 2013

    Brainstorm at IBC 2013

  • Bridge Technologies QoE Monitoring with Mobile Videowall Display at IBC 2013

    Bridge Technologies QoE Monitoring with Mobile Videowall Display at IBC 2013

  • Broadpeak at IBC 2013

    Broadpeak at IBC 2013

  • Cobham transmitters at IBC 2013

    Cobham transmitters at IBC 2013

  • Tony Taylor from TMD talks about LTFS at IBC 2013

    Tony Taylor from TMD talks about LTFS at IBC 2013

  • Tony Taylor from TMD talks about Mediaflex CI

    Tony Taylor from TMD talks about Mediaflex CI

  • Tony Taylor from TMD talks about Post Production

    Tony Taylor from TMD talks about Post Production

  • Multidyne SilverBack, BullDog and Spider at IBC 2013

    Multidyne SilverBack, BullDog and Spider at IBC 2013

  • NOA Audio Solutions at IBC 2013

    NOA Audio Solutions at IBC 2013

  • SIS LIVE and their products ManPak and DriveForce at IBC 2013

    SIS LIVE and their products ManPak and DriveForce at IBC 2013

  • Lighting cameraman Jonathan Harrison shows the Celeb and Tegra at IBC 2013

    Lighting cameraman Jonathan Harrison shows the Celeb and Tegra at IBC 2013

  • Blue Lucy Media at IBC 2013

    Blue Lucy Media at IBC 2013

  • ChyronHego Paint at IBC 2013

    ChyronHego Paint at IBC 2013

  • Cinegy at IBC 2013

    Cinegy at IBC 2013

  • ChyronHego Virtual Placement at IBC 2013

    ChyronHego Virtual Placement at IBC 2013

  • Facilis at IBC 2013

    Facilis at IBC 2013

  • Global Distribution with mLogic at IBC 2013

    Global Distribution with mLogic at IBC 2013

  • Blackmagic Design with the new ATEM Production Suite at IBC 2013

    Blackmagic Design with the new ATEM Production Suite at IBC 2013

  • Softron Media at IBC 2013

    Softron Media at IBC 2013

  • Viaccess-Orca at IBC 2013

    Viaccess-Orca at IBC 2013

  • Quantel Pablo Rio at IBC 2013

    Quantel Pablo Rio at IBC 2013

  • Quantels Stream-based Workflows at IBC 2013

    Quantels Stream-based Workflows at IBC 2013

  • Telestream with Wirecast version five at IBC 2013

    Telestream with Wirecast version five at IBC 2013

  • Telestream with Post Producer at IBC 2013

    Telestream with Post Producer at IBC 2013

  • Matrox Maevex at IBC 2013

    Matrox Maevex at IBC 2013

  • Matrox Avio at IBC 2013

    Matrox Avio at IBC 2013

  • Matrox Video with Monarch HD at IBC 2013

    Matrox Video with Monarch HD at IBC 2013

  • NuGen Audio at IBC 2013

    NuGen Audio at IBC 2013

  • IBC 2013

    IBC 2013

  • Official TOUR Video 2013

    Official TOUR Video 2013

  • Manchester TOUR!

    Manchester TOUR!

  • Glasgow TOUR!

    Glasgow TOUR!

  • London TOUR!

    London TOUR!

  • Glensound: RECCE HD at NAB 2013

    Glensound: RECCE HD at NAB 2013

  • Jampro Antennas at NAB 2013

    Jampro Antennas at NAB 2013

  • Phabrix RX2000 at NAB 2013

    Phabrix RX2000 at NAB 2013

  • Zylight F8 LED Fresnel at NAB 2013

    Zylight F8 LED Fresnel at NAB 2013

  • Vimond Control Center at NAB 2013

    Vimond Control Center at NAB 2013

  • Calrec at NAB 2013

    Calrec at NAB 2013

  • SGL at NAB 2013

    SGL at NAB 2013

  • Pixel Power at NAB 2013

    Pixel Power at NAB 2013

  • NAB 2013

    NAB 2013

  • BVE 2013

    BVE 2013

  • TSL Products at BVE 2013

    TSL Products at BVE 2013

  • Lemo at BVE 2013

    Lemo at BVE 2013

  • JVC at BVE 2013

    JVC at BVE 2013

  • Glensound at BVE 2013

    Glensound at BVE 2013

  • Azule Finance at BVE 2013

    Azule Finance at BVE 2013

  • AJA at BVE 2013

    AJA at BVE 2013

  • StreamUK at BVE North 2012

    StreamUK at BVE North 2012

  • Thear Technology Limited at BVE North 2012

    Thear Technology Limited at BVE North 2012

  • IBC 2012

    IBC 2012

  • Autocue at NAB 2012

    Autocue at NAB 2012

  • NAB 2012

    NAB 2012

  • BVE 2012

    BVE 2012

  • ProVideo2011

    ProVideo2011

  • Thear Technology Limited at ProVideo2011

    Thear Technology Limited at ProVideo2011

  • TNP and Hitachi at BVE North 2011

    TNP and Hitachi at BVE North 2011

  • Jigsaw at BVE North 2011

    Jigsaw at BVE North 2011

  • BVE North 2011

    BVE North 2011

  • Gearhouse at IBC2011

    Gearhouse at IBC2011

  • IBC2011

    IBC2011

  • Vision Research at BVE 2013

    Vision Research at BVE 2013

  • Vision Research at BVE 2012

    Vision Research at BVE 2012

  • Vision Research at BVE North 2011

    Vision Research at BVE North 2011

  • Polecam at BVE 2013

    Polecam at BVE 2013

  • Compass X Heads from Miller Tripods at NAB 2018

    Compass X Heads from Miller Tripods at NAB 2018

  • Miller Compass X Series of Tripod Heads shown at IBC 2017

    Miller Compass X Series of Tripod Heads shown at IBC 2017

  • DPA Microphones at NAB 2013

    DPA Microphones at NAB 2013

  • DPA Microphones at NAB 2012

    DPA Microphones at NAB 2012

  • Oxygen DCT at IBC2011

    Oxygen DCT at IBC2011

  • Remote access-U-CPU enabling hybrid cloud computing from G&D at IBC 2019

    Remote access-U-CPU enabling hybrid cloud computing from G&D at IBC 2019

  • Xytech Mediapulse V9 Cloud platform with new user interface at IBC2019

    Xytech Mediapulse V9 Cloud platform with new user interface at IBC2019

  • The Teracue Application Cloud show at IBC 2018 (German version)

    The Teracue Application Cloud show at IBC 2018 (German version)

  • The Teracue Application Cloud show at IBC 2018

    The Teracue Application Cloud show at IBC 2018

  • Blue Lucy with BLAM3 and their very own cloud at IBC 2018

    Blue Lucy with BLAM3 and their very own cloud at IBC 2018

  • Playbox Cloud Air at IBC 2107

    Playbox Cloud Air at IBC 2107

  • Hybrid Cloud Media Aggregation from Cantemo at NAB 2017

    Hybrid Cloud Media Aggregation from Cantemo at NAB 2017

  • Elemental Technologies cloud innovations at NAB 2016

    Elemental Technologies cloud innovations at NAB 2016

  • FORSCENE Cloud Editing at NAB 2015

    FORSCENE Cloud Editing at NAB 2015

  • Haivision: Video Cloud at NAB 2013

    Haivision: Video Cloud at NAB 2013

  • Object Based Storage Solutions from Object Matrix at NAB 2017

    Object Based Storage Solutions from Object Matrix at NAB 2017

  • Prime Focus Technologies at NAB 2016

    Prime Focus Technologies at NAB 2016

  • Tedial at NAB 2013

    Tedial at NAB 2013

  • Haivision at NAB 2012

    Haivision at NAB 2012

  • Chyron at NAB 2012

    Chyron at NAB 2012

  • TSL at BVE 2012

    TSL at BVE 2012


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    Investing in the Future of Broadcast Media

  • Broadcasting Indoor Sky Diving

    Broadcasting Indoor Sky Diving

  • What is Next for Broadcast

    What is Next for Broadcast

  • How IP-based KVM can improve workflow in broadcast control rooms

    How IP-based KVM can improve workflow in broadcast control rooms

  • Technological advances in the broadcast industry

    Technological advances in the broadcast industry

  • Empowering connectivity choice in the field

    Empowering connectivity choice in the field

  • Supporting broadcast quality control

    Supporting broadcast quality control

  • How the Cloud can be enabled as traditional broadcast workflows evolve

    How the Cloud can be enabled as traditional broadcast workflows evolve

  • Leveraging licensed broadcast spectrum assets

    Leveraging licensed broadcast spectrum assets

  • Boradcast playout on-site and in the cloud

    Boradcast playout on-site and in the cloud

  • Live sports and event production

    Live sports and event production

  • The challenges of media workflow automation

    The challenges of media workflow automation

  • Navigating Unfamiliar Territory

    Navigating Unfamiliar Territory

  • Mr MXF does Vegas

    Mr MXF does Vegas

  • Thinking clearly about the cloud

    Thinking clearly about the cloud

  • Controlling the Chaos of Remote Uplinks

    Controlling the Chaos of Remote Uplinks

  • Is now the time to compromise on investment

    Is now the time to compromise on investment

  • Who really benefits from the Cloud?

    Who really benefits from the Cloud?

  • Mr Cloud, as much about cashflow balance as technology

    Mr Cloud, as much about cashflow balance as technology

  • OBs are still outside and so are broadcasts

    OBs are still outside and so are broadcasts

  • Pushing the Boundaries for OTT

    Pushing the Boundaries for OTT

  • What Virtual Dreams Are Made Of

    What Virtual Dreams Are Made Of

  • Does the cloud have substance?

    Does the cloud have substance?

  • The Benefits of LED Lighting in Broadcast

    The Benefits of LED Lighting in Broadcast

  • Dick Hobbs is counting heads

    Dick Hobbs is counting heads

  • Assets in the air

    Assets in the air

  • MAM needs to adapt or die

    MAM needs to adapt or die

  • Radio cameras bring a live broadcast to life

    Radio cameras bring a live broadcast to life

  • Trends in IP based broadcast

    Trends in IP based broadcast

  • Social streaming and broadcast

    Social streaming and broadcast

  • Broadcasting virtual reality to the world

    Broadcasting virtual reality to the world

  • 80 years of broadcast and how far we have come

    80 years of broadcast and how far we have come

  • Smart audio - the way foward for live broadcast production

    Smart audio - the way foward for live broadcast production


News
The future is video: IPV secures and pound;4m investment to accelerate global growth Posted: 06/12/2019
The future is video: IPV secures and pound;4m investment to accelerate global growth

Media asset management software provider IPV has confirmed details of new growth capital that will enable it to further expand the global reach of its acclaimed MAM product, Curator. The £4m Series A round was led by SME-focused venture capital firm Mobeus Equity Partners, with additional ongoing finance secured from Calculus Capital.

Mark Fagan, IPV CEO said, “Multiple industries are rapidly expanding their use of video but are facing significant challenges during the content creation process. Curator makes it easy to remotely edit, collaborate and publish high quality video content – enabling customers to ensure consistency of messaging and sustained audience growth via digital, online and mobile platforms.”

This capital will enable IPV to deliver the benefits of Curator to an even wider audience, expanding into areas of digital marketing, customer experience and enterprise video management.

Tags: IPV | Media Asset Management | MAM | VAM | PAM | Curator | Video Content | Video Production | Metadata Video Asset Management | Venture Capital | Investment | Mobeus Equity Partners | Calculus Capital
Submitted by Page Melia PR
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Film students at FAMU in Prague get a lesson in audio with Calrec Brio console Posted: 03/12/2019
Film students at FAMU in Prague get a lesson in audio with Calrec and rsquo;s Brio console

The Film and TV School of the Academy of Performing Arts (FAMU) in Prague has purchased its first digital console - a Brio36 - from Calrec. It’s being used for various projects including automated dialogue replacement/voiceovers in the school’s recording room.

Martin Kebrdle, Head of the Sound Department Studio at FAMU, explained that the school needed a powerful console that could be used with Avid Pro Tools on several applications. “The console is connected to Pro Tools with MADI cards. In the future we plan to add Calrec’s Hydra2 networking. The console is perfect for our needs; it’s compact and it has been incredibly easy for the students to learn — which has been a blessing since this is the first time many of them are using a digital audio console. The Brio is a great introduction into the world of digital audio recording for our students.”

FAMU is the fifth oldest film school in the world and was founded in 1947. As part of the Academy of Performing Arts in Prague, FAMU is composed of eleven departments, where students can achieve their bachelors, masters and doctoral degree in every discipline of filmmaking including: directing, documentary filmmaking, scriptwriting, dramaturgy, animated film, cinematography, sound design, editing, production, photography, and the interdisciplinary Center of Audiovisual Studies. The Brio is installed in the school’s sound direction room. The sale and installation were handled by Calrec’s distributor Mediatronik S.R.O.

“The fact that the Brio is being used by students to help them prepare for careers in audio clearly shows the Brio’s versatility. It’s not simply a console for broadcasters; it’s useful for many applications and awards relevant experience for those learning an audio discipline,” commented Mike Reddick, International Sales Manager, Calrec.

Tags: Audio; audio consoles; audio routing; audio processing
Submitted by Jump PR
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KRK Limited Edition ROKIT G4 White Noise Monitors Now Available Posted: 02/12/2019
KRK Limited Edition ROKIT G4 and ldquo;White Noise and rdquo; Monitors Now Available

KRK Systems, part of the Gibson family of brands, is adding a new family of studio monitors to its latest ROKIT Generation 4 (G4) range, the limited edition ROKIT G4 White Noise. Available in 5-, 7-, and 8-inch bi-amp models, these stylish limited-edition monitors offer the same impressive features as the newly released ROKIT G4s, but with an enticingly different aesthetic. Art and science come together with the new White Noise editions of these professional monitors, taking music and sound creativity to a whole new industry-level.

Providing wide, deep and dynamic listening, along with incredible imaging, KRK’s ROKIT G4 studio monitors have been scientifically re-engineered and re-designed from the ground up. They are ideally suited to the way modern artists work—in all genres and environments. The entire ROKIT G4 range features on-board DSP-driven Graphic EQ with 25 settings to help condition any acoustic environment while offering new levels of versatility in a studio monitor—making them the only monitors in their class with an LCD screen to display DSP-driven EQ settings. The flat setting is great for most environments, but low-, mid- and high-frequency presets can be adjusted to help compensate for common trouble spots in different sound environments. This on-board system works in conjunction with the KRK Audio Tools App, available for free on the Android and iOS stores.

Additionally, all system elements of the ROKIT G4 monitors are cohesively designed and engineered to work perfectly with their advanced drivers made with Kevlar®, efficient Class D power amplifiers and front-firing port, which offers exceptional low-end extension, punch and flexible room-positioning. These features collectively extend accurate and tight bass reproduction and improve audio integrity while minimizing listening fatigue—offering an overall balanced listening experience.

 

Tags: KRK Systems | ROKIT G4 White Noise | Studio Monitors | speakers | Gibson Pro Audio
Submitted by D. Pagan Communications
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DPA New 4560 CORE Binaural Headset Microphone Simplifies Immersive Sound Capture Posted: 02/12/2019
DPA and rsquo;s New 4560 CORE Binaural Headset Microphone Simplifies Immersive Sound Capture

YouTubers, sound designers, podcasters, vloggers and other content creators, including filmmakers who want to capture authentic immersive audio for their projects, can now do so with ease thanks to the launch of the new 4560 CORE Binaural Headset Microphone from Danish manufacturer, DPA Microphones.

The new binaural headset delivers the superior sound quality for which DPA products are internationally renowned. The professional quality of the microphones allows them to capture, in real time, exactly what each ear is hearing so that those listening on headphones can experience the full immersive sound. These qualities are also appealing to other applications such as sound system documentation, soundscape analysis, sound quality assessment, and sound for theatrical productions or gaming, among others. Jazz and classical musicians have also seen the potential in this mic: recording the sound from the performers’ perspective instead of the audience’s is a completely new way of sharing the artists’ sound experience with fans. The result, an ultimate surround experience.

 

Tags: DPA Microphones | Binaural Headset Microphone | 4560 | CORE | DPA | immersive sound | surround sound
Submitted by D. Pagan Communications
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Masstech Announces Srinivas Gankidi As New Sales Manager For India Posted: 28/11/2019
Masstech Announces Srinivas Gankidi As New Sales Manager For India

Masstech is pleased to announce that Srinivas Gankidi has joined the company as Sales Manager for India.

Srinivas has over 20 years’ experience in the media and entertainment industry, delivering file-based technology solutions to major broadcasters in India, Bangladesh and Sri Lanka, including Zee TV, Sony TV, SRM Channels, Jain HITS, TV9, RIL (Reliance Infocom), NTV, Star Maa, Somoy TV, and Ghazi TV.

Prior to joining Masstech, Srinivas was Sales Manager for Media & Entertainment at Quantum Storage India Pvt Ltd., and previously held sales engineering positions with Evertz Microsystems and Harmonic Inc.

Srinivas will form part of Masstech’s Asia Pacific team, designing and deploying Masstech’s Kumulate intelligent storage and asset lifecycle management solutions for clients throughout the region.

Tags: Masstech | Sales Manager | India | Srinivas Gankidi
Submitted by Bubble Agency
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Customer demand for personalized TV services is spurring majority of broadcasters to offer tailored ads Posted: 28/11/2019
Customer demand for personalized TV services is spurring majority of broadcasters to offer tailored ads

Four-fifths (80%) of broadcasters are considering implementing ads tailored to the consumer but are increasingly falling behind streaming services due to hesitance around adopting cloud technologies, according to research carried out on behalf of ATEME, the emerging leader in video delivery solutions for broadcast, cable, DTH, IPTV and OTT.

 

The survey of those in middle management positions or above within the realms of TV and broadcast also found that 96% of broadcasters feel there is a demand from customers for more personalized services. As over a third (34%) of broadcasters currently generate revenue through adverts, offering personalized adverts could help them increase this revenue. Consequently, over a quarter (26%) are currently looking into how to offer these services to customers.

 

“Our research found that more than half (58%) of broadcasters are investing up to 20% of their budget in trialing new customer content or services as they prioritize personalization to offer customers enhanced viewing experiences,” said Remi Beaudouin, Chief Strategy Officer, ATEME. “By using technology and the data available to them to tap into this trend, traditional broadcasters will be able to create a tailor-made viewing experience and potentially open up new revenue streams,” he added.

Tags: ATEME | Broadcast | Research | Ads | Cloud
Submitted by Whiteoaks
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AVer Europe Launches New High Spec Visualiser for Educators Posted: 28/11/2019
AVer Europe Launches New High Spec Visualiser for Educators

AVer Europe has announced the launch of the M17-13M, its new mechanical arm visualiser, to the UK market. Boasting a 13-megapixel camera, 35.2X total zoom and full HD quality, the M17-13M offers one of the highest visualiser specifications available to education institutions to transform teaching and learning practices.

Operating as a document camera with impressive angle control, the M17-13M visualiser enables users to capture the best image clarity and detail. The onboard annotation capability provides users with the opportunity to add notes, highlight important information or add captions to presentation material easily, making explaining a tricky concept or a key point to a classroom simple.

Designed with a fully adjustable neck and head, the M17-13M visualiser can rotate, swivel, expand and collapse for the perfect angle to display presentation materials, including paper or 3D models. Its versatile compact design means it can be neatly folded away, making it ideal for quick storage or sharing between classrooms and practitioners. The product is bundled with AVER’s A+ Suite classroom software for visualisers and comes with a five-year warranty.

Tags: visualiser | teaching | education | technology | camera | HD
Submitted by brookscomm
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Gottschalks Big 80s Show travels back to the 80s with GLPs KNV system Posted: 28/11/2019
Gottschalks Big 80s Show travels back to the 80s with GLPs KNV system

The 80s … who doesn’t like remembering that decade? From a fashion perspective, it may not have sparkled, but musically the 80s undoubtedly had a lot to offer. 

Thomas Gottschalk, who once again gathered a who's who of 80's cult stars at the TUI Arena in Hannover for Gottschalk's Big 80s Show, also clearly thinks that. Performances by Kim Wilde, Paul Young, Thomas Anders, Marc Almond and many more could be experienced on the set's four show stages, with the concert broadcast by ZDF.

Lighting cameraman / gaffer for the production was Michael Donecker. Frank Hofmann — better known as FH — from Scan Design Berlin was responsible for the show lighting design of a production that lasted for several hours. FH, who developed a penchant for lighting design early in life, today works predominantly for TV productions. He was clear from the outset exactly what requirements this special show would place on the production lighting design. "As the name implies, this was about the 80s and everything that made this time so exciting,” he said. “Therefore, I wanted to imitate the looks of those days but using modern technology."

Tags: broadcast | 3wm | LED | GLP | KNV
Submitted by 3WM Communications
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The Red Giant Year End Sale Returns Bigger and Better than Ever on December 10th Posted: 26/11/2019
The Red Giant Year End Sale Returns Bigger and Better than Ever on December 10th

In just two weeks, Red Giant will kick off its Year End Sale, the 24-hour annual blowout on all Red Giant tools, running from 8:00 a.m. PST (11:00 a.m. EST) on Tuesday, December 10, 2019 to 8:00 a.m. PST (11:00 a.m. EST) Wednesday, December 11, 2019. This year’s sale will be the biggest one yet: customers will have access to 50% off Red Giant Complete, a subscription that gives editors, motion designers and VFX artists access to all Red Giant tools at one low price - Trapcode Suite, Magic Bullet Suite, Universe, VFX Suite and Shooter Suite. Everything else in the online store will be on sale at 30% off.

WATCH NOW: RED GIANT 2019 YEAR END SALE - https://www.youtube.com/watch?v=96nKa0l4QYk&feature=youtu.be

Win Red Giant Complete - One Full Year of Free Software

For the next two weeks, Red Giant will be giving away free software every 12 hours. Simply follow @redgiantnews on Twitter and retweet the special contest tweets using the hashtag #RGYearEndSale for a chance to win a one-year subscription to Red Giant Complete. Enter once every 12 hours for a chance to win. Contest ends Monday December 9, 2019, at 6:00 p.m. PST (9:00 p.m. EST). That’s 24 chances to win tons of free software.

 

 

Tags: Red Giant | year end sale | promotions
Submitted by Zazil Media Group
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AWS Elemental MediaLive Offers Statistical Multiplexing for Better Broadcast Quality, Performance, and Bandwidth Management Posted: 26/11/2019
AWS Elemental MediaLive Offers Statistical Multiplexing for Better Broadcast Quality, Performance, and Bandwidth Management

 

Statistical Multiplexing (Statmux) is now available with AWS Elemental MediaLive, Statmux is a technology used in live broadcast workflows that allocates bits in real time among multiple live video channels. It instantaneously adjusts the bitrate of each channel in the statmux pool to make the best use of total available bandwidth and combines the encoded outputs into a single transport stream. This maximizes network efficiency by optimizing picture quality for a group of channels within a fixed total bandwidth.

Using AWS Elemental MediaLive with Statmux, customers can now deploy linear video processing and playout in the AWS Cloud for broadcast, cable, or terrestrial distribution.

Media companies, such as national broadcasters, originate live content and simultaneously share that content with their distribution partners. Traditionally, this has been accomplished by preparing channels for distribution using purpose-built, on-premises hardware encoders. These systems can take months to procure and configure, require extensive engineering to operate reliably, and cannot be repurposed once deployed. AWS Elemental MediaLive with Statmux lets broadcasters and content providers build and manage broadcast video workflows on fully managed AWS services and gain flexibility, reduce hardware and management costs, and deliver excellent picture quality with built-in reliability.

Key benefits of AWS Elemental MediaLive with Statmux include:

  • Cloud flexibility—Add, remove, or update live channels based on evolving audience and business needs, easily introduce new codecs, prioritize resources on a per-channel basis, and take advantage of multiple codecs and resolutions.
  • Built-in resiliency—Resources are automatically allocated across multiple availability zones for high availability and fully managed failover.
  • High video quality—Statmux for MediaLive lets you maximize video quality while optimizing for fixed satellite or cable distribution bandwidth. And, you can tune quality settings on a per-channel basis without disruption to assure that the highest-priority channels maintain the highest quality.
  • Operational efficiency—Build broadcast distribution workloads in minutes, without on-premises hardware, and deliver channels more efficiently over fixed network bandwidth.
  • Monitoring and metrics—Integrated Amazon CloudWatch monitoring enables real-time views of video metrics and multiplexer performance.
  • Unified headend—For content providers that distribute traditional broadcast video as well as multiscreen linear video, Statmux for MediaLive can deliver both through a single architecture. With the increasing importance of OTT delivery, having one system to manage all encoding can dramatically simplify operations.

Learn more about how customers are saving time, reducing overhead, maximizing low-cost cloud resources, and maintaining optimized picture quality with AWS Elemental MediaLive and Statmux here: https://aws.amazon.com/medialive/features/statmux.

Tags: aws | aws elemental | medialive | video | broadcast | amazon
Submitted by Raz Public Relations
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Composer Youki Yamamoto Feels Childish Delight in His New PMC Monitors Posted: 26/11/2019
Composer Youki Yamamoto Feels Childish Delight in His New PMC Monitors

No matter how old you are, it is always lovely when something excites you enough to feel like a child again – and that is exactly how renowned musician, composer and orchestrator Youki Yamamoto felt the first time he heard PMC monitors in his own studio.

Yamamoto has had a 15 year residence at Pinewood Studios where he creates his own music as well as other compositions for films and computer games. He is also equally at home in Katara Studios, Doha, which is where he first had the idea of investing in a pair of PMC monitors for his own facility.

After doing some research, he chose PMC MB2 monitors with a separate Class A Bryston amp because he felt this was the most versatile system for any kind of music. “I get all the lovely clarity and detail that PMC delivers, but I don’t get tired listening all day and the sound is so beautiful that I find it hard to leave the studio,” he says. “I just want to stay in there and keep working. It is almost like being with your first ever girlfriend!”

Tags: PMC Speakers | Youki Yamamoto | MB2 monitors | Composer | Orchestrator | Final Fantasy | Paddington 2 | Pinewood Studios
Submitted by White Noise Public Relations Ltd
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Videon EdgeCaster Edge Compute Encoder Compatibility With AWS Elemental MediaStore Enables a Cost-Effective, Low Latency Solution Posted: 26/11/2019
Videon EdgeCaster Edge Compute Encoder Compatibility With AWS Elemental MediaStore Enables a Cost-Effective, Low Latency Solution

Videon today announced compatibility with AWS Elemental MediaStore, enabling a cost-effective, low-latency solution. Videon customers can now use AWS Elemental MediaStore as a direct ingest from the EdgeCaster H.264/HEVC video encoding platform to support ultra-low latency workflows with outputs supporting both HLS and DASH using CMAF. AWS Elemental MediaStore's support of EdgeCaster's ingest protocols enables less than three-second worldwide latency to be achieved with standards-based, scalable, and cost-effective workflows.

"Live streaming should not come with a latency penalty as compared to traditional broadcast TV," said Todd Erdley, founder and CEO of Videon. "EdgeCaster's compatibility with AWS Elemental MediaStore is a strong step forward to making live streaming truly live —using standards-based, viewer-scalable, and cost-effective solutions. Compatibility with AWS Elemental MediaStore represents an important development in our relationship with Amazon Web Services. AWS Elemental offers crucial insight into how streams can be ingested into AWS Elemental MediaStore and how Videon can optimize our platform."

 

Tags: Videon | EdgeCaster | Edge Compute Encoder | AWS Elemental MediaStore | H.264/HEVC | CMAF | H.264
Submitted by Wall Street Communications
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OMNIMAGO Selects Xytech MediaPulse to Streamline Project Management Needs Posted: 26/11/2019
OMNIMAGO and nbsp;Selects Xytech and rsquo;s MediaPulse to Streamline Project Management Needs

German post-production specialist OMNIMAGO GmbH, has chosenXytech’s MediaPulse resource management software as its go-to solution for its scheduling, billing and project management needs.

 

Recently released at IBC 2019, MediaPulse 2019 features an updated user interface developed to place targeted functionality in the hands of all users in an enterprise, including every staff member, freelancer and vendor to create a seamless end-to-end automated workflow accessible on any device connected to the internet.

 

Given the variety of projects OMNIMAGO takes on, it was integral the company found a solution to contain the whole process, from bidding to invoicing, within the same system.

 

“This ensures all of the necessary information is easily available to all of the people and departments involved,” said Peter Fries, OMNIMAGO’s managing director. “MediaPulse has proven itself as the ultimate tool to support us during the administration process on all of our technical projects.”

 

Currently holding 45 MediaPulse licenses, OMNIMAGO has been using MediaPulse for almost 20 years and selected the software for its best-in-class efficiency.

 

“It fulfills all of our scheduling, billing and project management requirements in the best possible way,” Fries said. “We took a number of other established ERP systems into consideration, but nothing compared to the efficiency of MediaPulse.

Tags: xytech | omnimago | software | mediapulse | user interface | automated | workflow
Submitted by Xytech Systems
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Broadcast Solutions Finland modernises Directors Cut production control rooms Posted: 26/11/2019
Broadcast Solutions Finland modernises Directors Cut production control rooms

In the two renewed multipurpose control rooms, Director's Cut creates the Finnish national programmes for international sporting events (e.g. football Champions League, ice hockey or tennis). Director's Cut's primary customer is MTV3, Finland's largest private television station.

After the successful implementation, it is now possible to produce up to six Finnish-language programme feeds simultaneously from two multipurpose control rooms with only two producers. One Mainfeed and two Sidefeeds can be produced per control room. Audio processing takes place in a Lawo Powercore. Control is via Lawo VisTool user interfaces and an 8-fader Ruby console for the Mainfeed and via two 4-fader Ruby consoles for the two Sidefeeds.

Broadcast Solutions created the VisTool interfaces especially to meet the individual workflows of Director's Cut. The new facility also includes six commentator booths equipped with Lawo LCUs and 43" Sony monitors.

 

Tags: Studio | refurbishment | Director\'s Cut | commentary | Lawo | Grass Valley
Submitted by Broadcast Solutions
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Cooke Optics opens LA service operation for increased customer support in key market Posted: 26/11/2019
Cooke Optics opens LA service operation for increased customer support  in key market

Cooke Optics announced today that it has opened a service operation in Los Angeles, CA to provide full lens servicing and testing. This new operation further strengthens Cooke Optics’ dedication to worldwide service and support.

Les Zellan, Chairman, Cooke Optics, said, “With hundreds of movies and TV shows shot in and around LA each year, and many local rental houses stocking Cooke lenses, we’re proud to offer full lens servicing at a convenient location. The LA operation joins the Cooke service operations around the world, so customers can now reach us directly on both US coasts, the UK, São Paulo in Brazil and Shanghai in China.”

Michael Nadas has joined Cooke Americas as the company’s Optical Engineer in LA. He comes to the team with 28-plus years of technical experience in the film and television production industry, specializing in evaluating, testing and repairing both cinematic and broadcast lenses from multiple manufacturers to factory specifications. Michael established the quality control standards for lens testing and evaluating procedures company-wide at Sim, a leading supplier of studios, production equipment, workflow/dailies and post-production solutions. Over the course of his career, he has acquired an in-depth technical knowledge of specific types of lenses that are unique to our industry and most recently led Sim’s Motion Picture Optics department out of Los Angeles.

Tags: Cooke Optics | Service operation
Submitted by Bubble Agency
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