Decentrix Unveils Game-Changing BIAnalytix SMART Notifications Technology in New White Paper
Decentrix Inc. today published a new white paper detailing how the company's new BIAnalytix SMART(TM) Notifications technology leverages state-of-the-art machine learning and data science to continuously monitor and analyze the performance of the media organization. In just milliseconds, the BIAnalytix SMART Notifications system transforms raw information into actions and recommendations that allow the organization's sales force to be more effective in generating revenue for the business.
Decentrix Mediabase Guardian Uses Data Measurement to Simplify Business Optimization
Decentrix Inc. today announced the release of Mediabase Guardian(TM), the company's next-generation business optimization technology. Part of the Decentrix BIAnalytix(TM) family of products, Mediabase Guardian measures workflows at any given point in time, uses data probes to garner insights into the data flows between systems, and leverages this real-time information to enable continuous process improvement.
Decentrix Releases Mediabase Content, Industry-First Toolset for Title-Level Analysis of Content Investments
Decentrix Inc. today announced the release of Mediabase Content(TM), the media industry's first media analytics toolset to provide a detailed title-level analysis of the organization's largest asset, its content. This new addition to the Decentrix BIAnalytix(TM) portfolio enables media organizations to model content acquisition costs, production investments, and revenue streams to produce a detailed return on investment (ROI) prospectus on both their current libraries and proposed purchases.
Decentrix Transforms and Elevates Media Sales Processes With Mediabase SSP
Decentrix today introduced Mediabase SSP(TM), the media industry's first and only platform to maximize revenue opportunities by transforming manual sales processes into modern real-time workflows. The newest addition to the Decentrix BIAnalytix(TM) portfolio of media business intelligence solutions, Mediabase SSP consolidates inventory, standardizes rates, packages audiences, and exposes offers securely and selectively, allowing sellers to respond at the speed of the buyer -- in real time.
At the 2017 NAB Show, Decentrix will highlight refinements to its comprehensive portfolio of BIAnalytix Mediabase(TM) solutions, which address the specific analytics needs of businesses within the media and entertainment industry to support agile adaptation and repeatable success. The company also will debut a new solution that delivers a complete set of interactive analytical tools covering program retransmission revenue.
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