ATEME, the leader in video delivery solutions for broadcast, cable TV, DTH, IPTV and OTT, today announced that it is leading NESTED (New vidEo STandards for Enhanced Delivery), a consortium aimed at developing a high quality-of-experience (QoE) and sustainable video-streaming solution over 5G.
The innovative NESTED 5G project is headed by ATEME in collaboration with Orange, which tests the efficiency and sustainability of the NESTED streaming solution in real use cases over 5G. The project brings together leading French companies Viaccess-Orca, contributing its secure video player, QoE analytics enabler suite and targeted advertising solution, and ENENSYS Technologies with its MediaCast Mobile and its CubeAgent Mobile. Renowned French institution IETR (Institut d'Electronique et des Technologies du numéRique), the research unit at French engineering school INSA Rennes, also participates by providing a VVC decoder. In addition to leading the project, ATEME plays a vital role in bringing the new solution to life with its latest compression technology, its Just-in-time packager and its CDN.
The consortium will leverage the latest advances in video compression and delivery technologies, and their expected benefits in terms of reduced environmental impacts, among which:
chunk sharing to reduce the traffic burden on the CDN
latest VVC video encoding with its promise of halving bitrates
convergence enabling peak audience reach
In addition, this collaboration will highlight the benefits of an e2e pre-integrated, best of breed multicast ABR solution, notably in terms of QoE and personalized viewing experience.
Ultimately, it will therefore enable multicast for 5G, allowing operators to take a greener approach to streaming.
Driven by Orange’s goal to distribute video and manage bandwidth efficiency and delivery over 5G, the solution looks to increase the sustainability of streaming over 5G and to reduce broadcasting infrastructure costs for service providers while delivering the best quality of experience to viewers.
The two-year project, supported by France’s Brittany region (Région Bretagne), is due to end in 2023, by which time the consortium is confident it will be able to demonstrate the benefits of its solution when it comes to offering sustainable streaming over 5G and reducing the environmental impact of delivering video.
Mickaël Raulet, Chief Technology Officer, commented: “We are proud that Orange has turned to us to help them achieve their sustainability goals. There is an ongoing debate about the environmental impact of streaming over 5G and this project will help to lessen that. It also highlights the innovation taking place within the French market and once completed, we look forward to helping other organizations around the world leverage that innovation through our new streaming solution.”
Julien Lemotheux, TV&Video Senior Standardization Manager, Orange, said: “The impact our actions have on the environment is front of mind for everyone within our organization. By working with the NESTED 5G taskforce, we hope to make streaming more sustainable, reducing our energy footprint and allowing our customers to enjoy high-quality content.”
“The reduction in environmental impact, together with the management of QoE and the provision of more personalized viewing experiences, are the determining factors for a sustainable future in video streaming; as an innovation leader, Viaccess-Orca is glad to contribute its unique expertise and technology enablers to help Orange and the other consortium partners explore innovative routes for video streaming.” said Alain Nochimowski, CTO at Viaccess-Orca.