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The evolving face of post production

By Will StraussIn the latter half of 2012, Assimilate made an interesting announcement about payment options for its Scratch and Scratch Lab software products. Instead of buying a license outright, it said, now you can choose to simply rent either of these Digital Intermediate (DI) ‘dailies’ tools for any period of time from a single day to three m...

Submitted by Will Strauss#

Published 01 February 2013

2011 wasnt all that bad for TV & Commercials, was it?...

2011 was pretty depressing, reading the paper or watching the news was a miserable experience, and all in all, those who still have a job, or have a business should apparently be chuffed to bits!Manufacturers have had a torrid 2011 with various disasters striking key supply lines around the world, meaning shortage of tape stock, and now hard drives...

Submitted by Bob Pank#

Published 01 February 2012

THE RISE AND FALL AND RISE AND FALL OF POST PRODUCTION

I was sitting in the pub the other day and met an old editor mate of mine. We started chewing the cud about post-production and, inevitably, the glory days. When I first met him, in the early 80s, I hadn’t even started my career in broadcast leasing. He, meanwhile, had a money clip full of £50 notes and was the talk of the town. He didn’t have enou...

Submitted by Bob Pank#

Published 01 August 2011

Transforming Post Production With Content Supply Chain Ma...

These are challenging times for post-production companies and operations. Even the most sophisticated post houses are scrambling to evolve their content chains in the face of game-changing trends: the move from tape- to file-based workflows, the growth of new distribution outlets and windows, and the drive towards same-day-and-date release of major...

Submitted by Bob Pank#

Published 01 May 2011

Eye to Eye: Video Post-production

My first direct experience of video post-production involved hauling a heavy Sony U-Matic tape machine up a flight of stairs before going back for an equally heavy playback deck, a bulky CRT monitor and a large box of interface giblets. That was in 1978. 33 years on, an Apple Mac does the whole editing job a great deal better, faster and more econo...

Submitted by Bob Pank#

Published 01 May 2011

TV Bay Questions

Who are you? (about yourself and Sequence)My name is Ben Foakes,29 years old and founder/ majority owner of Sequence. I work as an editor and post-supervisor as well as jointly running Sequence with my co-manager Kevin Chapman and our fantastic team of staff. The company was setup in June 2004, starting as a single home FCP suite and rapidly growin...

Submitted by Bob Pank#

Published 01 November 2010

Digital Archiving in Media Workflows

Why is there a growing need for digital archiving in the broadcast and post-production industry?Across all segments of the media and entertainment industry, the past decade has seen a fundamental transformation, where virtually the entire industry moved from tape or film to digital media. This change required investing in digital equipment and proc...

Submitted by Bob Pank#

Published 01 October 2010

Post Production

The global financial downturn is having a significant impact on every industry and television is suffering too. The programme budgets of most channels are being held or cut making the costs of producing content significant in the decision on whether programmes and series are aired. Yet the demand remains for bigger, bolder and more cinematic styles...

Submitted by Bob Pank#

Published 01 September 2010

Modern Tools for Test and Measurement in Post Production

Today’s post-production facilities and practically the entire global multimedia industry, face a common issue: how to effectively eliminate the notorious problem of inconsistent loudness being pushed to the absolute limits. Whether it’s a television commercial break or a big-screen movie, there is simply no question, the signal flow should still be...

Submitted by Bob Pank#

Published 01 September 2010

Post Production Recipes

Multi-camera editing adds zest to any video production. It captures an event - a moment - from different angles, conveying a comprehensive and nuanced message. Often underrated, sound is a key ingredient in the mix. For the highest quality sound, separately recorded (dual-system) audio is the preferred technique. All leading non-linear editors (NLE...

Submitted by Bob Pank#

Published 01 September 2010

HD Post Production

In a parallel universe all forms of electronic entertainment are produced and presented in identical formats that can be exchanged and retrieved by anyone with permission to access the product. Unfortunately in our universe the opposite is true and a frustrated band of audio and video heroes spend every day of their working lives trying to satisfy...

Submitted by Bob Pank#

Published 01 September 2010

3D diaries -Fix it in post. Dont go there

The more I look into it the more scary 3D is. Researching for 3D Diaries shows there are so many pitfalls and traps that would be all too easy to fall into; enough to put people off the whole idea! The answer is simply to learn about the subject before seriously jumping in with both feet. Clearly it adds a whole new layer to all parts of the scene-...

Submitted by Bob Pank#

Published 01 September 2010

Location Sound Recording And Post-production with Chris W...

Sound is often regarded as playing a subordinate role to visuals in film, TV and video production, but the finest directors and producers have insisted on taking as much care over the sonics of a production as the visuals. Of course, on smaller-scale productions, it's still often the case that the soundtrack is whatever you capture while you’re bus...

Submitted by Dennis Lennie

Published 01 February 2010

The Prism Sound Effect

The Prism Sound Effect. When Prism Sound took over the SADiE brand last year, it embarked on a fact-finding mission to discover why the brand had such a huge and extremely dedicated international user base. This process has been extremely enlightening and has enabled Prism Sound to respond with SADiE 6 - a new product for professional sound editors...

Submitted by Dennis Lennie

Published 01 January 2010

Eye to Eye New post-production kit at IBC 2009

This alphabetical overview of new video and film post-production kit at IBC 2009 was going to start with Apple but the company pulled out of both NAB and IBC in 2008. I begin instead with Avid which has certified its Media Composer, NewsCutter, Symphony and DS software to run on the new HP Z series Workstations – the HP Z800 and HP Z400. Avid custo...

Submitted by Dennis Lennie

Published 01 October 2009