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The Business Case for Hybrid TV and AI

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Video on demand (VOD) and OTT live services have come a long way since their introduction and, rather than solely competing with traditional broadcasting, they are becoming more important than ever in helping to keep broadcast TV networks popular, in particular when combining TV broadcasting with online TV into Hybrid TV models, thanks to convergen...

Submitted by Oliver Botti

Published 26 March 2020

The challenges of media workflow automation

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i The media workflow challenge has never been more complex, and it\'s growing. In response exploding consumer demand for high-quality, engaging programming, media operations are under the gun to create content and deliver it to an ever-growing range of platforms and devices. Managing video assets - that is finding them, accessing them, and using th...

Submitted by Dave Clark

Published 07 September 2017

MAM needs to adapt or die

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The media landscape has shifted dramatically over recent years. Content providers are under increasing pressure to deliver compelling content to multiple platforms. Also, the production and distribution of video is no longer limited to traditional broadcasters, which face rising competition from a range of media providers. We are also seeing a mass...

Submitted by Tim Child

Published 15 February 2017

Advantages of SSD Hybrid Solutions in Post Production Env...

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by James McKenna Issue 102 - June 2015 There\'s a plan for everything in life. Think on it, scope it out, ask around and come up with a consensus, you\'ll be prepared when it happens. Like post production for example - you\'re bidding on a job that\'s acquiring in 6K for a UHD DPX deliverable, and you want the whole deal, edit through delivery, so...

Submitted by James McKenna

Published 01 July 2015

Todays media business needs SaaS

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by Barrett Coakley Issue 87 - March 2014 In the field of media production, TV and broadcast organisations have yet to fully realise the benefits of Software as a Service (SaaS) especially as part of their day-to-day operations. However, there is no reason media professionals should have to settle for using outmoded or inefficient technology to get...

Submitted by Barrett Coakley

Published 01 April 2014