The media and entertainment industry is currently experiencing an unprecedented level of financial pressure. This comes from not only the turbulent economic era in which we are living, but also from increased competition and the need to repurpose content for consumption on different platforms and devices.
In order to succeed, businesses need to do more with less, making use of archived material, monetisation and also ensure the most valuable asset – produced content and footage – is kept safe and not misused. However, many companies will struggle to do this by themselves due to restrictive cost or lack of expertise. A good option is to outsource these functions to a specialist firm.