Articles
Media Asset Data Models in MAM Systems An Evolutionary View
Kevin Savina As I was working on a presentation I gave on the data models MAM systems are built upon, I realized that looking at the evolution of these data models was a nice way of explaining them. It only made sense to share it with a wider audience. By illustrating how media assets are tracked and catalogued within a MAM system, and how that model has changed significantly over time, I hope to provide a deeper understanding of the changing needs in our industry and how we can not only continue to address these needs, but also begin to predict and plan for new ones.
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Contributing Author Kevin Savina Click to read
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