What’s interesting is how these recent products have also crossed over into other totally different markets.
Jonathan Walters, UK Sales & Purchasing Director for AC-ET, who attended the Northern event at the company’s offices in Leeds, commented: “Chroma-Q’s Space Force fixture was originally designed as an alternative for the traditional space light in film studios, but its performance as a tuneable soft light has seen it adopted by TV and photographic studios, fashion shows, hospitality events, and even theatre and concert touring. The product’s all-round versatility has also led us to install them as high quality general lighting in our recently upgraded Leeds offices.”
Amongst the many products on demonstration, there was much interest in the new Space Force onebytwo™, a more compact version of the original model which recently launched at NAB.
The onebytwo and other current models feature proprietary homogenised optics, colour management and dimming technologies developed by and proprietary to, Chroma-Q.
Ian Muir commented: “I think one of the reasons Chroma-Q has been so successful is that it has focused on the quality of light output, to deliver a greater creative experience for customers. It is also focused on ensuring colour consistency between different LED engines in a fixture, or in different production batches, which can be an issue across some LED products.”
Also featured at the event was the brand’s Vista 3 by Chroma-Q® lighting & media control range of software and hardware solutions, which it launched last year subsequent to it acquiring the Vista brand.
AC-ET’s Northern event was also an opportunity for attendees to check out the entertainment technology distributor’s Leeds facilities, which recently underwent a major upgrade.
The company’s 6,000 square foot sales office and warehouse premises, and a 5,000 square foot adjacent warehouse used to house sales stock, were purpose-designed as a new single space. The redeveloped premises now accommodate a full height sales floor, numerous meeting rooms, a boardroom, a new training suite, and a full height demo facility.
Jonathan Walters, who set up the AC-ET North operation, commented: “Acquiring the adjacent building paved the way for us to completely redesign and upgrade the premises to a state-of-the-art facility, to meet the needs of our customers, suppliers and staff – both for today and well into the future.”
The new demo room and training suite facilities were used to fully demonstrate Chroma-Q’s LED product range. In addition, the facility showcased the Luminex range of ethernet networking products, which were recently the subject of fully-booked training sessions at AC-ET’s two offices.
Also featured was AC-ET’s in-house Tourflex Cabling® custom cable assembly service, and its new overmoulding and engraving services for its extensive range of power and data cable options.