A preview of this years IBC with Will Strauss


Will Strauss# TV-Bay Magazine
Read ezine online
by Will Strauss
Issue 80 - August 2013

Writing an IBC preview when the show itself is still seven weeks away is never easy.

Despite best intentions, lots of exhibitors havent yet shown their hands (or are still deciding which cards to play) and many of those that have, are really not giving much away.

However, fear not dear reader. The next two pages will not be blank. While pinpointing the most exciting product announcements almost two months out is pretty tricky, there are already themes emerging. So, in my role as TV-Bays chief prognosticator, here are four things that are (almost) guaranteed to cause a stir at IBC (and details of how you can find out more).

4k and all that jazz

OK, so this didnt require much guesswork. 4k is the hot favourite to be the big story of IBC 2013.

Whether we like it or not, consumer electronics manufacturers want us to upgrade our TVs. 3D didnt persuade many of us. 4k might. As a result, consultants are predicting that global 4k TV set sales will reach 22m units by 2017. To put that in context, less than one million will be sold this year.

Consequently, the people that make, sell, supply and install broadcast and production technology are throwing the kitchen sink at 4k products.

At IBC you can expect Arri (11.F21) to finally bite the 4k bullet and offer up Ultra-HD (UHD) capabilities for its Alexa range. Then youve got the Blackmagic Design (7.H20) 4k Production Camera that was announced at NAB plus there are the various options from Sony (12.A10) such as the F55.

But that is just the beginning. There will be whole 4k workflows possible soon with IBC showcasing everything from a Matrox Mojito 4k (7.B29) quad 3G-SDI 4K video monitoring card to a Thomson Video Networks (14.A10) Ultra-HD playout system that uses HEVC compression.

On the high-end post side, check out Quantel (7.A20) and its Pablo Rio, a software-based colour correction and finishing system that can handle 4K at 60fps and delivers 20 layers of real-time full resolution 4k colour correction.

While production tools will be plentiful, the big question might be: can anyone transmit 4k. DVB (1.D81) will try to answer that, on the occasion of its 20th anniversary, by demonstrating its DVB-T2 standard delivering both a 4k signal (utilising HEVC encoding) and a mobile signal in a single 8MHz channel.

If that doesnt float your boat, or you need to rest your weary legs, pop over to conference room E102 on 15 September at 11:00 where the SMPTE will present "Beyond HD: The Technology Landscape for Future Broadcasting".

Here Dr. Hans Hoffmann of the EBU will introduce an extensive review of the definition of UHD, the publication of the SMPTE UHDTV Study Group report and explore the lessons learned from 4k work carried out at the 2013 Wimbledon Tennis Championships. A panel session will follow.

IP, AVB and the end of SDI

Another subject likely to create waves at IBC is AVB (Audio Video Bridging).

While using Ethernet to transport media signals is not really a new thing, it hasnt previously been possible for the network itself to recognize that it is carrying an audio or video signal. AVB, an agreed transport standard, alleviates that, allowing the network to put aside the necessary bandwidth and resources to ensure that the low latency signal gets to where it needs to be, in the right way, and is time-synchronized across all outputs.

If youre wondering why this is important, it means live productions can one day ditch SDI and simply use a standard Ethernet connection or LAN to carry all sorts of signals.

On the score, itll be worth checking in on Axon (10.A21). The company is launching a whole product line based around AVB that will allow for the creation of an Ethernet-based end-to-end live production set-up that includes monitoring, management and protection.

In the same hall RTS (10.D25) will demo AVB-compatible OMNEO interface cards that will allow its ADAM intercom system to work over an IP network.

Also in Hall 10 the EBU will host a BBC R&D demo of a Fully Networked Studio production environment, showing high bit rate signals being exchanged in real time.

There will be plenty more I can assure you.
Cloud editing

Even if the sun shines the whole time youre in Amsterdam, people will still be banging on about clouds: or The Cloud to be more precise. There are numerous potential uses from storage to playout but cloud-based collaborative video editing is the thing that everyone seems to want, but no one has quite mastered yet. IBC 2013 may be a turning point.

Two potential ports of call are Adobe (7.G27), for its Adobe Anywhere for video offering, and stand 7.J20 for Avid Everywhere.

Adobe Premier Pro and Prelude, both available as part of Adobes Creative Cloud collaboration software platform, allow editors to work together using centralized media and assets, regardless of where they are in the world. The big benefit of Adobe Anywhere is that users can pass projects back and forth instantly without needing to render, transfer files or relink.

Avid Everywhere is a similar concept. Using Media Composer 7 complete with support for Interplay Sphere for Mac - it extends real-time production everywhere as Avid puts it.

Immersive audio

And finally, an audio trend.

Some 35 years after 5.1 surround sound was introduced and 20 years after Dolby Digital and DTS made it commonplace, the media industry is now embracing the next wave: Immersive Audio. Currently a cinema-only development, it could have far reaching effects, and broadcasters, producers and post-production folk alike will need to understand it. I expect this to start trending at IBC.

The current theatrical battle is between Dolbys Atmos directional audio and Auro 11.1s three-layer sound immersion. To find out more at IBC visit Dolby (2.A31) and DTS (2.B50) respectively.

For an alternative immersive audio experience, make another trip to see the EBU where there will be demonstrations of Binaural Audio, a development in which headphones are central to the 3D all-around-you listening experience.

The big question of course, as with nearly all technology trends, is when will we see common delivery formats and system-agnostic tools made available so that we can all make the most of it?

For answers, try the Auditorium conference session Immersive Audio - Advancing sound through healthy competition or an unwanted standards war? on Monday 16 September.


Tags: iss080 | ibc preview | predictions | technology | release | 2013 | sony f55 | 4k blackmagic | axon | rts omneo | creative cloud | avb | quantel pablo rio | matrox mojito | Will Strauss#
Contributing Author Will Strauss#

Read this article in the tv-bay digital magazine
Article Copyright tv-bay limited. All trademarks recognised.
Reproduction of the content strictly prohibited without written consent.

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  • Telestream Wirecast and Switch at IBC 2014

    Telestream Wirecast and Switch at IBC 2014

  • Telestream Vantage support for DPP at IBC 2014

    Telestream Vantage support for DPP at IBC 2014

  • Facilis at IBC 2014

    Facilis at IBC 2014

  • Fibrenetix with Quadrus at IBC 2014

    Fibrenetix with Quadrus at IBC 2014

  • Sonnet Technologies Thunderbolt Chassis at IBC 2014

    Sonnet Technologies Thunderbolt Chassis at IBC 2014

  • Volicon Products at IBC 2014

    Volicon Products at IBC 2014

  • Volicon at IBC 2014

    Volicon at IBC 2014

  • NewTek TalkShow at IBC 2014

    NewTek TalkShow at IBC 2014

  • Blackmagic and Fusion at IBC 2014

    Blackmagic and Fusion at IBC 2014

  • Metus at IBC 2014

    Metus at IBC 2014

  • ChyronHego Metacast at IBC 2014

    ChyronHego Metacast at IBC 2014

  • ChyronHego Lyric PRO at IBC 2014

    ChyronHego Lyric PRO at IBC 2014

  • Sonys new cameras at IBC 2014 - including the FS7

    Sonys new cameras at IBC 2014 - including the FS7

  • Broadstream Solutions at NAB 2014

    Broadstream Solutions at NAB 2014

  • Matrox Monarch HD at NAB 2014

    Matrox Monarch HD at NAB 2014

  • Metus at NAB 2014

    Metus at NAB 2014

  • Cineline Fluid Head from Miller Camera Support at NAB 2014

    Cineline Fluid Head from Miller Camera Support at NAB 2014

  • MultiDyne Products at NAB 2014

    MultiDyne Products at NAB 2014

  • Nugen Audio at NAB 2014

    Nugen Audio at NAB 2014

  • PacTV Truck at NAB 2014

    PacTV Truck at NAB 2014

  • PAG Batteries at NAB 2014

    PAG Batteries at NAB 2014

  • Phabrix RX rack mount range at NAB 2014

    Phabrix RX rack mount range at NAB 2014

  • Phabrix at NAB 2014

    Phabrix at NAB 2014

  • Phabrix TAG at NAB 2014

    Phabrix TAG at NAB 2014

  • Pixel Power at NAB 2014

    Pixel Power at NAB 2014

  • Polecam presents award to AMS Pictures at NAB 2014

    Polecam presents award to AMS Pictures at NAB 2014

  • Pronology at NAB 2014

    Pronology at NAB 2014

  • Quantel Enterprise sQ at NAB 2014

    Quantel Enterprise sQ at NAB 2014

  • Quantel QTube at NAB 2014

    Quantel QTube at NAB 2014

  • RTW at NAB 2014

    RTW at NAB 2014

  • SGL at NAB 2014

    SGL at NAB 2014

  • SIS LIVE product range at NAB 2014

    SIS LIVE product range at NAB 2014

  • SIS LIVE ManPak at NAB 2014

    SIS LIVE ManPak at NAB 2014

  • Softron MovieRecorder updates at NAB 2014

    Softron MovieRecorder updates at NAB 2014

  • Sony Alpha7S at NAB 2014

    Sony Alpha7S at NAB 2014

  • Sound Devices at NAB 2014

    Sound Devices at NAB 2014

  • Studio Technologies at NAB 2014

    Studio Technologies at NAB 2014

  • Telestream Enterprise at NAB 2014

    Telestream Enterprise at NAB 2014

  • Telestream Switch at NAB 2014

    Telestream Switch at NAB 2014

  • Thomson Broadcast at NAB 2014

    Thomson Broadcast at NAB 2014

  • Perception at NAB 2014

    Perception at NAB 2014

  • Visual Unity at NAB 2014

    Visual Unity at NAB 2014

  • Volicon at NAB 2014

    Volicon at NAB 2014

  • Calrec Summa at NAB 2014

    Calrec Summa at NAB 2014

  • ChyronHego PowerClips at NAB 2014

    ChyronHego PowerClips at NAB 2014

  • ChyronHego at NAB 2014

    ChyronHego at NAB 2014

  • Cinegy at NAB 2014

    Cinegy at NAB 2014

  • Clear-Com ProGrid at NAB 2014

    Clear-Com ProGrid at NAB 2014

  • Clear-Com HelixNet Partyline at NAB 2014

    Clear-Com HelixNet Partyline at NAB 2014

  • Cobalt Digital at NAB 2014

    Cobalt Digital at NAB 2014

  • CueScript Prompters at NAB 2014

    CueScript Prompters at NAB 2014

  • Dalet at NAB 2014

    Dalet at NAB 2014

  • Dejero at NAB 2014

    Dejero at NAB 2014

  • DPA Microphones at NAB 2014

    DPA Microphones at NAB 2014

  • Editors Keys at NAB 2014

    Editors Keys at NAB 2014

  • Elemental Technologies Software-Defined Video at NAB 2014

    Elemental Technologies Software-Defined Video at NAB 2014

  • Elemental Technologies HEVC solutions at NAB 2014

    Elemental Technologies HEVC solutions at NAB 2014

  • Elemental Technologies Multiscreen Solutions at NAB 2014

    Elemental Technologies Multiscreen Solutions at NAB 2014

  • Ericsson at NAB 2014

    Ericsson at NAB 2014

  • Facilis at NAB 2014

    Facilis at NAB 2014

  • GB Labs Space at NAB 2014

    GB Labs Space at NAB 2014

  • Glensound Atomic Copper at NAB 2014

    Glensound Atomic Copper at NAB 2014

  • Guntermann and Drunck at NAB 2014

    Guntermann and Drunck at NAB 2014

  • Haivision at NAB 2014

    Haivision at NAB 2014

  • IMT at NAB 2014

    IMT at NAB 2014

  • Inmarsat at NAB 2014

    Inmarsat at NAB 2014

  • JVC GY-HM850 and GY-HM650 at NAB 2014

    JVC GY-HM850 and GY-HM650 at NAB 2014

  • JVC concept products at NAB 2014

    JVC concept products at NAB 2014

  • Libec ALLEX slider system at NAB 2014

    Libec ALLEX slider system at NAB 2014

  • Matrox Capture Card at NAB 2014

    Matrox Capture Card at NAB 2014

  • AQ Broadcast at NAB 2014

    AQ Broadcast at NAB 2014

  • ATEME at NAB 2014

    ATEME at NAB 2014

  • Atomos Shogun and Ninja Star at NAB 2014

    Atomos Shogun and Ninja Star at NAB 2014

  • Atomos Operating System at NAB 2014

    Atomos Operating System at NAB 2014

  • Atomos at NAB 2014

    Atomos at NAB 2014

  • Blackmagic URSA at NAB 2014

    Blackmagic URSA at NAB 2014

  • Blackmagic Studio Camera at NAB 2014

    Blackmagic Studio Camera at NAB 2014

  • Cintel Film Scanner: Blackmagic Design at NAB 2014

    Cintel Film Scanner: Blackmagic Design at NAB 2014

  • Brainstorm Multimedia at NAB 2014

    Brainstorm Multimedia at NAB 2014

  • Haivision on BroadcastShow LIVE at IBC 2013

    Haivision on BroadcastShow LIVE at IBC 2013

  • Wowza Media Systems on BroadcastShow LIVE at IBC 2013

    Wowza Media Systems on BroadcastShow LIVE at IBC 2013

  • Broadstream Solutions on the Oasys stand at IBC 2013

    Broadstream Solutions on the Oasys stand at IBC 2013

  • Oasys Chameleon at IBC 2013

    Oasys Chameleon at IBC 2013

  • Loft London Solutions with Cubix on the Oasys stand at IBC 2013

    Loft London Solutions with Cubix on the Oasys stand at IBC 2013

  • Official TOUR Video 2013

    Official TOUR Video 2013

  • AC Entertainment Technologies at BVE 2013

    AC Entertainment Technologies at BVE 2013

  • Jonathan Harrison at BVE North 2011

    Jonathan Harrison at BVE North 2011

  • Gekko at IBC2011

    Gekko at IBC2011

  • Blackmagic Design on BroadcastShow LIVE at IBC 2013

    Blackmagic Design on BroadcastShow LIVE at IBC 2013

  • Nexidia QC on BroadcastShow LIVE at IBC 2013

    Nexidia QC on BroadcastShow LIVE at IBC 2013

  • Blackmagic Design with the new ATEM Production Suite at IBC 2013

    Blackmagic Design with the new ATEM Production Suite at IBC 2013

  • Axon at BVE 2016

    Axon at BVE 2016

  • AXON at NAB 2015

    AXON at NAB 2015

  • AXON at BVE North 2012

    AXON at BVE North 2012

  • RTS Omneo at BVE 2014

    RTS Omneo at BVE 2014

  • Calrec on BroadcastShow LIVE at IBC 2013

    Calrec on BroadcastShow LIVE at IBC 2013

  • Calrec at NAB 2013

    Calrec at NAB 2013

  • Quantel Pablo Rio at IBC 2013

    Quantel Pablo Rio at IBC 2013

  • Quantel Pablo Rio at NAB 2013

    Quantel Pablo Rio at NAB 2013


Related Shows
  • ADDER Technology LIVE at BVE 2016

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Articles
The Wireless Way to 4k
JP Delport DTC’s AEON group of products have been specifically designed for the 4K market. We encode with the more efficient HEVC algorithm, which means we are taking a 12G signal and compressing it to a bitrate that can be managed over an RF link. So what makes this a leading idea in the 4K revolution?
Tags: iss134 | wireless | 4k | transmission | JP Delport
Contributing Author JP Delport Click to read or download PDF
An Obituary to Timecode
Bruce Devlin - new A stoic and persistent character that stubbornly refused to change with the times, Timecode has finally passed on, but no-one has noticed. A long-lasting industry veteran, Timecode was brought into this world at an uncertain date in the late 1960s due to the needs of analogue tape workflows and the demand for synchronisation between audio and video devices. A joint activity between SMPTE and the EBU led to the work on Time and Control codes starting its journey to standardisation in the early 1970s.
Tags: iss134 | timecode | smpte | ebu | edit | Bruce Devlin - new
Contributing Author Bruce Devlin - new Click to read
The brave new world of software based production
Boromy Ung In today’s rapidly evolving broadcast industry, the only constant media organizations can truly count on is change — and the need to adapt as rapidly and cost-effectively as possible. One of the biggest agents of change is the IP revolution, driving broadcasters to migrate their operations to all-software solutions running on commodity, IT-based technologies.
Tags: iss134 | chyronhego | graphics | sports | ott | Boromy Ung
Contributing Author Boromy Ung Click to read or download PDF
Shedding Light on the Blackmagic Pocket Cinema Camera 4k BMCPP4K
Garth de Bruno Austin “What is it about light that has us craving it?” Is the question asked in the opening seconds of Garth de Bruno Austin’s latest short, The Colour of Light. Exploring this natural, human need as well as our innate desire to control it, Garth’s film showcases everyday people going about their lives in differing degrees of luminance, whether that be an artificial streetlight or a natural morning sunrise.
Tags: iss134 | blackmagic | cinema camera | 4k | cpp4k | Garth de Bruno Austin
Contributing Author Garth de Bruno Austin Click to read or download PDF
Keeping it remotely real
Reuben Such Everyone wants to do more with less. Always have, although it could be argued that doing more with more is something to aspire to, not many have that luxury. So let’s stick with the prevailing winds of doing more with less, and not just doing more, but doing it remotely, particularly in terms of production. Remote production, in particular, is getting a lot of attention in the field these days, but not so much in terms of the remote operation of fixed studios.
Tags: iss134 | remote control | IPE | IDS | Reuben Such
Contributing Author Reuben Such Click to read or download PDF